Bob Cooper is a Lecturer of Executive Programs and Academic Director as well as a Senior Fellow, Center for Research in Technology & Innovation at the Kellogg School of Management.
Bob's accomplishments are highlighted by a 32 year career with the DuPont Company in which he held numerous management positions over a broad range of businesses.
In 1999, Chad Holliday (DuPont CEO) realized that DuPont had reached a "stall point" in its growth and asked Bob to develop and implement a process that would enable DuPont to accelerate its top-line driven earnings growth. The resulting Market Driven Growth (MDG) process was launched across DuPont in 2000 and helped to build a multi-billion dollar growth portfolio for the company.
Bob retired from DuPont in 2004 and joined the Kellogg School where he created a Kellogg's executive program "Driving Organic Growth through Innovation." He also created and manages a blog site on growth and innovation.
Bob consults on growth strategies and processes with major corporations and recent clients include LG Chem (the largest chemical company in South Korea), Microsoft, Applied Computer Services, Wolters Kluwer, Mondi Paper, AARP and Raytheon Missile Systems.
Bob has a Ph.D. in Chemistry from Brown University, a post-doctoral fellowship from the California Institute of Technology, and an MBA from the University of Delaware.
This outcomes-oriented program teaches a proven process for achieving market-driven business growth through a well-designed innovation strategy. Take home practical solutions you can deploy immediately to ignite sustainable, profitable growth in your company.
This sequential combination of two programs — Driving Organic Growth through Innovation and Creating and Leading a Culture of Innovation — provides the framework, knowledge and tools for igniting and sustaining innovation-driven growth. When taken together, these programs are offered at a discounted fee.
This hands-on program from the Kellogg School of Management and Segal Design Institute at Northwestern provides leaders with the tools to incorporate design thinking into their innovation strategy and communicate innovation across their organizations.