Events

Upcoming Events

Past Events

  • KAMP

    May 29, 2015

    Sid Levy
    University of Arizona, Professor Emeritus of Marketing, Kellogg, Northwestern University
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: “The Transcendence of Branding”


  • KAMP

    May 22, 2015

    Neal Roese
    Professor of Marketing, Kellogg, Northwestern University
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: "Dual payoff scenario warnings on credit card statements elicit suboptimal payoff decisions"

    Abstract:
    U.S. Federal regulation from 2009 requires credit card companies to convey information regarding payoff scenarios, i.e., details such as total amount paid and time to pay off when only a minimum payment is made (over time). Across seven studies, the present research shows that consumers who were given a dual payoff scenario (i.e., how much is paid in total based on the minimum payment and also based on a 3-year payoff window) on credit card statements recommended lower payments than those given a single payoff scenario (when the 3-year payment amount was less than what they would have paid otherwise), and were less likely to pay off the balance in full. The effect is driven by a tendency of consumers to infer that the 3-year payment amount is the most appropriate. The dual-scenario effect is minimized by an intervention that draws attention away from the 3-year payment amount. Theoretical and public policy implications are considered.

  • KAMP

    May 15, 2015

    Ming Hsu
    Asst. Professor of Marketing, Berkeley Haas
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: “Where” to “What”: Distributed Representations of Brand Associations in the Human Brain

    Abstract:
    Considerable attention has been given to the notion that there exists a set of human-like characteristics associated with brands, referred to as brand personality. Here we combine newly available machine learning techniques with functional neuroimaging data to characterize the set of processes that give rise to these associations. We show that brand personality traits can be captured by the weighted activity across a widely distributed set of brain regions previously implicated in reasoning, imagery, and affective processing. That is, as opposed to being constructed via reflective processes, brand personality traits appear to exist a priori inside the minds of consumers, such that we were able to predict what brand a person is thinking about based solely on the relationship between brand personality associations and brain activity. These findings represent an important advance in the application of neuroscientific methods to consumer research, moving from work focused on cataloguing brain regions associated with marketing stimuli to testing and refining mental constructs central to theories of consumer behavior.


  • KAMP

    May 08, 2015

    Rima Touré-Tillery
    Asst. Professor of Marketing, Kellogg School of Management, Northwestern University 
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: "Who or what to believe: Trust and the differential persuasiveness of human and anthropomorphized messengers"

    Abstract
    Participants in three studies read advertisements in which messages were delivered by people or by anthropomorphized agents, specifically, “talking” products.  Results indicate that people low in interpersonal trust are more persuaded by anthropomorphized messengers than by human spokespersons due their greater attentiveness to the nature of the messenger and their belief that humans, more than partial humans (that is, anthropomorphized agents), lack goodwill.  People high in interpersonal trust are less attentive about who is trying to persuade them so are equally persuaded by human and anthropomorphized messengers.  However, when prompted to be attentive, they are more persuaded by human spokespersons than by anthropomorphized messengers, due to their belief that humans, more than partial humans, act with goodwill. Under conditions in which attentiveness is low for all consumers, high and low trusters alike, are unaffected by the nature of persuasion agents. We discuss the implications of our findings for advertisers considering the use of anthropomorphized “spokespersons.”


  • Chris Nosko

    May 01, 2015

    Marketing Seminar

    Speaker Page

    University of Chicago
    "The Limits of Reputation in Platform Markets: An Empirical Analysis and Field Experiment"
    12:15pm - 1:30pm, Jacobs Center Room 488/491

  • Rebecca Hamilton

    Apr 29, 2015

    Marketing Seminar

    Speaker Page

    Georgetown University
    Title:  "Who’s Driving This Conversation? Systematic Biases in the Content of Online Consumer Discussions"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • KAMP

    Apr 24, 2015

    Kent Grayson
    Professor of Marketing, Kellogg School of Management, Northwestern University 
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: "Reputation and Professionalization as Safeguards Against Opportunism: Customer Perceptions and Marketplace Realities"

    Abstract: 
    Why do consumers sometimes engage in risky activities such as purchasing a home that is beyond their means or undergoing surgery in a country where malpractice protections are minimal? To answer this question, we investigate high-altitude mountain-climbing expeditions to Everest and Denali. Based on interview data collected from over 50 clients and guides, we find that clients are willing to accept a risky exchange agreement not because they accurately assess the risks but because they overestimate the protections provided by reputation and professionalization. We offer evidence that this overestimation process is due to client misapplication of “cultural schemas” about how these safeguards work, and we show that these cultural schemas are resistant to disconfirming evidence.


  • Morgan Ward

    Apr 22, 2015

    Marketing Seminar

    Speaker Page

    Southern Methodist University
    "Ask and You Shall (Not) Receive"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Retail and Luxury Goods Conference

    Apr 22, 2015

    James L. Allen Center

    The Shifting Landscape of Customer Engagement in Retail and Luxury, will look at how retailers are balancing the evolution of customers’ approach to decision making and the sustained importance of traditional engagement channels such as brick and mortar storefronts. Speakers will explore how social commerce is altering how customers make decisions, and the choices of many online retailers to expand into physical stores despite success online.

  • Sports Business Conference

    Apr 18, 2015

    James L. Allen Center

    This year’s conference seeks to understand how the latest innovations, both in and out of the stadium, strategically engage and build loyalty with corporate sponsors and fans. Panel topics at Re-Defining Growth: Leveraging the Latest Innovations to Capture Fan Value will center on the effects and challenges surrounding new in-game technologies and amenities, breakout players in the sports business industry, and the changing face of the field as leagues and media networks look to attract wider fan demographics.

  • KAMP

    Apr 17, 2015

    Malcolm A. MacIver
    Professor of Mechanical Engineering, Northwestern University 
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: "The evolution of Consciousness"

    Professor MacIver believes that the body’s mechanical intelligence can be just as important, if not more important, than what’s going on in your head. His primary scientific efforts are in understanding how animal mechanics and sensory abilities fit together, and he pursues that problem using approaches from neuroscience, animal behavior studies, robotics, mathematical modeling, and computer simulations. In engineering, he has pioneered the development of a new sensor inspired by the ability of certain fish to sense using a self-generated electric field, and highly maneuverable propulsion systems based on fish locomotion. In 2009 he received the Presidential Early Career Award for Science and Engineering from President Obama at the White House, the highest award given to emerging scientists by the government. He develops science-inspired interactive art installations that have exhibited internationally, has served as science advisor for several sci-fi TV series and movies (Battlestar Galactica prequel Caprica, Tron Legacy, Superman, Man of Steel), and has been a blogger for Discover Magazine

  • KAMP

    Apr 10, 2015

    Michael Bailey
    Professor of Psychology, Northwestern University 
    12:20pm-1:20pm, Jacobs Center, Room 488

    Title: "Erotic Target Identity Inversions: A Conceptual and Empirical Introduction"

  • Przemyslaw Jeziorski

    Apr 01, 2015

    Marketing Seminar

    Speaker Page

    University of California at Berkeley
    "Mobile Money in Tanzania"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Daryl Cameron

    Mar 18, 2015

    Marketing Seminar

    Speaker Page

    University  of  Iowa
    "Motivation, Capacity, and the Limits of Empathy"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • KAMP

    Mar 06, 2015

    Galen Bodenhausen
    Professor of Psychology, Marketing, Northwestern University
    12:20pm-1:20pm, Jacobs Center, Room 488


  • KAMP

    Feb 20, 2015

    Michal Maimaran
    Marketing, Kellogg School of Management
    12:20pm-1:20pm, Jacobs Center, Room 488


  • Pranav Jindal

    Feb 18, 2015

    Marketing Seminar

    Speaker Page

    Pennsylvania State University
    Title Forthcoming
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • KAMP

    Feb 13, 2015

    Ellen Wartella
    Professor of Human Development and Social Policy, Northwestern University
    Title:  Food Marketing and Childhood Obesity
    12:20pm-1:20pm, Jacobs Center, Room 488


  • KAMP

    Feb 06, 2015

    Ashlee Humphreys
    Medill, Northwestern University
    12:20pm-1:20pm, Jacobs Center, Room 488


  • Elisabeth Honka

    Jan 28, 2015

    Marketing Seminar

    Speaker Page

    University of Texas at Dallas
    "Advertising, Consumer Awareness and Choice: Evidence from the U.S. Banking Industry"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • KIEI Guest Speaker: IDEO Chief Creative Officer, Paul Bennett

    Jan 27, 2015

    OLC Auditorium, Jacobs Center

    Guest Speaker: IDEO Chief Creative Officer, Paul Bennett, " ...a bonafide rockstar in the innovation and design world." Title: Love, Beauty, Religion, Death & Space - Design’s Next Frontiers

    Registration will be available via Eventbrite. Lunch will be served. Paul is a sought-after speaker and is invited to speak at major forums, including: The World Economic Forum; Boao Forum for Asia, TED Global; TEDx Tohoku, Dubai and Amazonia; The Economist Redesigning Business Summit, The AOL CEO Conference, The American Express Luxury Summit and Tokyo Midtown Opening, and more. As a partner and one of five senior executives, Paul works with clients, partners, and colleagues to bring to market human-centric, commercially successful, and socially significant new businesses, products, services, and experiences. He is responsible for content excellence across IDEO, and is active in developing and publishing new thinking in the field of human-centered and design-led innovation. Paul, a Brit who spent his early years in Singapore, has had an outstanding international career. He created IDEO’s largest global practice, Consumer Experience Design; ran its San Francisco office, setting a robust and enduring creative direction; extended IDEO’s international reach in founding its presence in China; established and led its New York office, increasing IDEO’s share of influence in the US market; and delivered impact to clients and new growth to IDEO’s business in Europe. Today, Paul continues to provide creative leadership and cross-pollination of insights and ideas to clients and colleagues on an extended scale by traveling, learning, and working across the globe. Paul’s thought leadership is also regularly published in a range of influential media, including: the Financial Times, The Wall Street Journal, BBC, Bloomberg Businessweek, Harvard Business Review, The Independent, The Guardian, China Entrepreneur Magazine, The Straits Times (Singapore), L’Espresso (Italy), RÚV TV Iceland), To Vima (Greece), Khaleej Times (Dubai), ABC TV (Australia), and Channel News Asia. He has also appeared in prime-time BBC documentary Genius of Design, produced by the Oscar-winning production company, Wall-to-Wall, and A Meeting of Minds, a documentary co-produced by CNBC and Star Alliance.

  • Marketing Conference

    Jan 24, 2015

    Donald P. Jacobs Center

    Today’s increasingly complex omni-channel environment has created a consumer experience far more layered and transparent than before, forcing marketers to be more and more creative to differentiate their brands. Through two keynotes and six panels, The Marketing Outliers: Growing Outside the Comfort Zone will look at the history, trends and takeaways of recent strategic decisions, campaigns, and tactics - both successful and failed - that went far beyond the standard marketing playbook.

  • KAMP

    Jan 23, 2015

    Neal Roese
    Title: Dual payoff scenario warnings on credit card statements elicit suboptimal payoff decisions
    Marketing, Kellogg School of Management
    12:20pm-1:20pm, Jacobs Center, Room 488


  • Stephen Spiller

    Jan 21, 2015

    Marketing Seminar

    Speaker Page

    UCLA Anderson School of Management
    "Discrepant Beliefs About Quality and Taste"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • KAMP

    Jan 09, 2015

    Jennifer Cutler
    Marketing Dept., Illinois Institute of Technology
    12:20pm-1:20pm, Jacobs Center, Room 488


  • KAMP

    Nov 14, 2014

    Anise Wiley-Little
    Senior Director, Human Capital and Inclusions, Kellogg
    12:20pm-1:20pm, Jacobs Center, Room 488


  • KAMP

    Nov 07, 2014

    Sandy Goldberg
    Northwestern University - Philosophy Department
    12:20pm-1:20pm, Jacobs Center, Room 488

    "Mutuality in Speech Contexts"

    Abstract: Speech Act Theory is that branch of philosophy of language and linguistics that concerns the types of acts that we perform in speaking.  Of special interest is the illocutionary act, roughly, that act which captures "the point" of the speech contribution.  (Think of the difference between an utterance of "I will start jogging tomorrow" intended as a promise, versus an utterance of the same sentence intended as a prediction -- this difference being a difference of illocutionary type.)   In this discussion I will focus on one type of illocutionary act: the act of asserting or stating something.  In this discussion I will be interested in how the context of an act of assertion bears on the nature of acts of this kind.  By 'context' here I will mean the set of assumptions that it would be reasonable to regard as mutually accepted by all of the participants in the speech exchange.  According to the view I will develop, speech context (understood in this way) helps to fix what hearers can properly expect of speakers who make assertions.  This view has implications for such things as (i) statements made under conditions of anonymity, (ii) statements made by political candidates, and (iii) statements that amount to what I will call "within-group" assertions.

  • Yufeng Huang

    Nov 05, 2014

    Marketing Seminar

    Speaker Page
    Tilburg University
    "Learning by Doing and the Demand for Advanced Products"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • KAMP

    Oct 31, 2014

    Sam Barnett
    Northwestern University - PhD Student Neuroscience
    12:20pm-1:20pm, Jacobs Center, Room 488

    "Engaged Minds Think Alike: Measures of Neural Similarity Predict Content Engagement."

  • Oystein Daljord

    Oct 29, 2014

    Marketing Seminar

    Speaker Page
    Stanford University
    "Commitment, Vertical Restraints and Dynamic Pricing of Durable Goods"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • Yann Cornil

    Oct 22, 2014

    Marketing Seminar

    Speaker Page
    INSEAD
    "Pleasure as a Substitute for Size: How Sensory Imagery Can Make People Happier with Smaller Food Portions"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • KAMP

    Oct 17, 2014

    Eli Finkel
    Northwestern University - Management and Organizations - Kellogg
    12:20pm-1:20pm, Jacobs Center, Room 488

    “Optimal Research Conduct in the Replicability Crisis Era: The Error Balance Perspective”

    The anti-false-positives (AFP) movement is transforming psychological science and related disciplines, highlighting a broad range of research practices that increase the prevalence of false-positive findings in the scholarly literature and proposing concrete prescriptions for rectifying these practices. The present article addresses epistemological and pragmatic issues that we, as a field, must consider as we seek to harness the potential of the AFP movement to bolster the quality of our science. Regarding epistemological issues, this article contrasts the AFP perspective with the error balance (EB) perspective, according to which any serious consideration of optimal scientific practice must contend simultaneously with both false-positive and false-negative errors. Regarding pragmatic issues, the AFP movement has devoted a great deal of attention to addressing issues that frequently arise in laboratory experiments and one-shot survey studies, but it has devoted less attention to addressing issues that frequently arise in intensive and/or longitudinal studies. My hope is that robust discussion of these issues will yield important implications not only regarding how researchers can capitalize upon the insights from the AFP movement to improve their research practices, but also how the AFP movement can capitalize upon insights from non-prototypical research practices to make the movement stronger and more inclusive.


  • Arun Gopalakrishnan

    Oct 15, 2014

    Marketing Seminar

    Speaker Page
    University of Pennsylvania
    "Which Curve Are You On? A Latent Relationship Trajectory Model of Customer Behavior"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • KAMP

    Oct 10, 2014

    Daniel Molden
    Northwestern University - Department of Psychology
    12:20pm-1:20pm, Jacobs Center, Room 488

  • Xiao Liu

    Oct 08, 2014

    Marketing Seminar

    Speaker Page
    Carnegie Mellon University
    "Overhaul Overdraft Fees: Creating Pricing and Product Design Strategies with Big Data"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • Dan Schley

    Oct 01, 2014

    Marketing Seminar

    Speaker Page
    Ohio State University
    "Number Processing and the Construction of Value"
    11:00am-12:15pm, Jacobs Center Room 488/491

  • Marketing Department Speaker Series

    Jun 04, 2014

    Sriram Venkataraman

    University of North Carolina-Chapel Hill
    Will Restraints on Marketing Violent Movies Deter Crime? (Abstract) 
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Marketing Department Speaker Series

    May 21, 2014

    Richard Petty

    Ohio State University
    Understanding the Multiple Roles for Emotion in Persuasive Influence (Paper)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Marketing Department Speaker Series

    May 07, 2014

    Tanya Chartrand

    Duke University
    Social Support and Consumer Behavior
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • (CANCELLED)Marketing Department Speaker Series

    Apr 30, 2014

    Ziv Carmon

    INSEAD
    (CANCELLED)Presentation Title Forthcoming
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Sanjay Khosla: Fewer, Bigger, Bolder

    Apr 24, 2014

    Jacobs Center Rm G44

    Please join the Kellogg Marketing Club and Kellogg Markets & Customers Initiative for the talk, "Fewer, Bigger, Bolder" with Sanjay Khosla, current Senior Fellow, Kellogg Markets & Customers Initiative and former EVP, Mondelez International. For more information about Mr. Khosla, read the article, "The Khosla rules: How a focus on consumers helped Kraft crack tough foreign markets"

  • Marketing Department Speaker Series

    Apr 23, 2014

    Juanjuan Zhang

    MIT
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Retail & Luxury Goods Conference

    Apr 16, 2014

    James L. Allen Center

    Transforming Retail: Innovating the Ways and Places to Reach Customers , the inaugural Retail & Luxury Goods Conference, will focus on the ways in which retailers are adapting to reach customers in a rapidly changing environment. Speakers will explore how mobile, social and online touch-points are driving retailers to offer customers a more personalized shopping experience.

  • Marketing Department Speaker Series

    Apr 09, 2014

    Nina Mazar

    University of Toronto
    Probabilistic Purchasing: When Retailing and Las Vegas Meet
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Marketing Department Speaker Series

    Apr 02, 2014

    Anja Lambrecht

    London Business School
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Marketing Department Speaker Series

    Mar 05, 2014

    Michael Trusov

    University of Maryland-College Park
    The Path to Click: Are You On It? (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Sports Business Conference

    Feb 22, 2014

    James L. Allen Center

    For sports organizations, understanding the needs of fans has become increasingly important. To gain deeper customer insights, many organizations are employing new research techniques. Fandom on the Field and Beyond: Harnessing Fan Engagement in Sports explores these innovations, the importance of fan engagement and the broader application of new research methods.

  • Marketing Department Speaker Series

    Feb 05, 2014

    Karsten Hansen

    University of California-San Diego
    "Big Data" Psychology (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Marketing Conference

    Jan 24, 2014

    Wieboldt (Friday, 12:00 PM)
    Jacobs (Saturday, 8:30 AM)

    Reimagine, Redefine, Reinvent: The New Marketing Playbook outlines key steps marketers must take to stay relevant in these times. Keynotes and panels will explore changes in the marketing landscape, new challenges in the industry and the evolution of marketing skillsets. Topics include unlocking the power of micro-targeting through mobile, understanding the shift from campaigns to real-time marketing and the role of entrepreneurship in marketing innovation.

  • Marketing Department Speaker Series

    Dec 04, 2013

    Wil Cunningham

    University of Toronto
    "Motivational Salience: Amygdala Tuning From Traits, Needs, Values, and Goals" (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Tatiana Dyachenko

    Oct 23, 2013

    Marketing Seminar

    Tatiana Dyachenko 
    Ohio State University System-Columbus
    "Models of Sequential Evaluation in Best-Worst Choice Tasks." (Abstract)

    11:00am-12:15pm, Jacobs Center Room 488/491

  • Ron Berman

    Oct 16, 2013

    Marketing Seminar

    Ron Berman
    University of California System-Berkeley
    "Beyond the Last Touch: Attribution in Online Advertising."
    11:00am-12:15pm, Jacobs Center Room 488/491

  • Derek Rucker

    May 31, 2013

    KAMP 9

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Tom Steenburgh

    May 29, 2013

    Marketing Department Speaker Series

    University of Virginia
    "Man On The Bench: The Power Of The Stick In The Sales Force"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Lauren Rivera

    May 24, 2013

    KAMP 8

    Kellogg-Management and Organizations Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Dina Mayzlin

    May 22, 2013

    Marketing Department Speaker Series

    University of Southern California
    An Empirical Investigation of Online Review Manipulation
    11:00am-12:15pm, Marketing Conference Room 488/491

  • Josh Clarkson

    May 17, 2013

    KAMP 7

    University of Cincinnati
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Tony Greenwald

    May 15, 2013

    Marketing Department Speaker Series

    University of Washington
    "Replication Dysfunction" (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Camelia M. Kuhnen

    May 10, 2013

    KAMP 6

    Kellogg-Finance Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Jeff Inman

    May 01, 2013

    Marketing Department Speaker Series

    University of Pittsburgh

  • Michael Schmitt

    Apr 26, 2013

    KAMP 4

    Northwestern-WCAS
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Prasad Naik

    Apr 24, 2013

    Marketing Department Speaker Series

    University of California-Davis

  • Kathleen Murphy/Alain Bonacossa

    Apr 19, 2013

    KAMP 3

    Northwestern-IRB
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Zsolt Katona

    Apr 17, 2013

    Marketing Department Speaker Series

    University of California-Berkeley
    Social Media Marketing: How much are influentials worth?
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Kelly Goldsmith

    Apr 12, 2013

    KAMP 2

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Gad Saad

    Apr 10, 2013

    Marketing Department Speaker Series

    Concordia University, Canada
    "The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography and Gift Giving Reveal About Human Nature" (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • No KAMP

    Apr 05, 2013

    KAMP 1

    No Meeting

  • Mitra Hartmann

    Mar 15, 2013

    KAMP 7

    Northwestern Engineering
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • No KAMP

    Mar 08, 2013

    KAMP 6

    No KAMP
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • No KAMP

    Mar 01, 2013

    KAMP 5

    No KAMP due to SCP
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • David Gal

    Feb 22, 2013

    KAMP 4

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Kaoriko Enjo

    Feb 15, 2013

    KAMP 3

    Kellogg-Marketing Department (Visiting Scholar)
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Rebecca Ratner

    Feb 13, 2013

    Marketing Department Speaker Series

    University of Maryland
    "Managing Motivation over Time: How Goal Progress and Temporal Focus Impact Goal Pursuit." (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Noshir Contractor

    Feb 08, 2013

    KAMP 2

    Northwestern IO and management science, communications, MORS
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Punam Keller

    Feb 06, 2013

    Marketing Department Speaker Series

    Dartmouth University
    "Celebrating the Absence of Fit: The value of Field Research for Theory Development"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Brian Sternthal

    Feb 01, 2013

    KAMP 1

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Bing Liu

    Jan 23, 2013

    Marketing Department Speaker Series

    University of Illinois at Chicago
    "Sentiment Analysis and Social Media Modeling" (Abstract)
    11:15am - 12:30pm, Jacobs Center Room 488/491

  • Brett Gordon

    Jan 09, 2013

    Marketing Seminar

    Columbia Business School
    Advertising Competition in Presidential Elections"
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Tony Herman

    Nov 30, 2012

    KAMP 7

    Bradley University
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • No meeting

    Nov 23, 2012

    KAMP 7

    THANKSGIVING-No Meeting

  • On Amir

    Nov 16, 2012

    KAMP 5

    Kellogg-Marketing/UCSD
    12:20pm-1:20pm, Jacobs Center, Room 488

  • Claire Tsai

    Nov 09, 2012

    KAMP 4

    University of Toronto
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Sidney Levy

    Nov 02, 2012

    KAMP 3

    Kellogg-Marketing Department-Emeritus
    12:20pm-1:20pm, Jacobs Center, Room 488

  • Maferima Toure-Tillery

    Oct 31, 2012

    Marketing Seminar

    University of Chicago
    The End Justifies the Means, but Only in the Middle
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Philip Kotler

    Oct 26, 2012

    KAMP 2

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Abigail Sussman

    Oct 24, 2012

    Marketing Seminar

    Princeton University
    On Assets and Debt in the Psychology of Perceived Wealth
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Neal Roese

    Oct 19, 2012

    KAMP 1

    Kellogg-Marketing Department
    12:20pm-1:20pm, Jacobs Center, Room 488.

  • Yulia Nevskaya

    Oct 17, 2012

    Marketing Seminar

    University of Rochester
    A Continuous Time Model of Product Usage: Measuring the Effect of Product Design and Rewards in Online Games
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Moran Cerf

    Oct 12, 2012

    Marketing Seminar

    California Institute of Technology
    Neural Regulation of Thoughts, Feelings and Behavior (Abstract)
    12:05pm - 1:20pm, Jacobs Center Room 488/491

  • Eric Schwartz

    Oct 10, 2012

    Marketing Seminar

    University of Pennsylvania
    "Bandit’s Paradise: Customer Acquisition through Online Display Advertising" (Abstract)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Szu Chi Huang

    Oct 03, 2012

    Marketing Seminar

    University of Texas at Austin
    "What Drives You? A Dynamic Analysis of Motivation in Different Stages of Goal Pursuit" (presenting two papers: 1 and 2)
    11:00am - 12:15pm, Jacobs Center Room 488/491

  • Faculty Meeting

    Aug 20, 2012

    Meeting 12

    Departmental Faculty Meeting (moved from 1pm-3pm, August 22nd)
    12:00pm -2:30pm, Jacobs Center Room 488.

  • Faculty Meeting

    Jul 25, 2012

    Meeting 11

    Departmental Faculty Meeting
    1:00pm -3:00pm, Jacobs Center Room 488.