BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//kellogg.northwestern.edu///Outlook MIMEDIR//EN
X-WR-CALNAME: All Faculty Events
BEGIN:VEVENT
DTSTAMP:20260424T230407Z
DTSTART:20211110T170000Z
DTEND:20211110T181500Z
SUMMARY:Brad Shapiro
X-ALT-DESC;FMTTYPE=text/html:"TV Advertising Effectiveness & Profitability: Generalizable Results from 288 Brands"
DESCRIPTION:"TV Advertising Effectiveness & Profitability: Generalizable Results from 288 Brands"
LOCATION:Kellogg Global Hub KGH 1110
SEQUENCE:0
UID:60c152a8-c552-48cf-9ec5-806233fb6e81
END:VEVENT
END:VCALENDAR