Approaching the China Market

This GIM program provides students with an essential grounding in the business environment and market dynamics of China.

Throughout the China course, students develop a basic understanding of the economic, social and political context in which China’s business environment is forged; learn about the diverse market opportunities in the country; and gain first-hand experience of how the China market really ticks during the in-country portion.

Course Description

Over the next 10-15 years, China is expected to overtake the United States as the world’s largest economy. The last time a reshuffling of the global pecking order took place was when Great Britain passed the baton to the United States at the turn of the 20th century. Global power transitions have never been particularly smooth; China’s rise will be no different and is already proving to be disruptive.

Becoming a business leader in today’s world requires an understanding of the implications of this defining event of the 21st century.

This course’s purpose is to provide students with an essential grounding in the business environment and market dynamics of China. It will primarily focus on the present and near future, but revisiting pre-reform era China is necessary for understanding how the country works today.

The goals of the course are: 1) To establish a basic understanding of the economic, social and political context in which China’s business environment is forged; 2) To gain insight into China’s diverse market opportunities; 3) To gain first-hand experience of how the China market really ticks through a valuable in-country trip; and 4) To provide a unique opportunity for a team project that will have intellectual and practical value for approaching the China market.

Overall, the course will include readings, lectures, guest speakers, in-class debates and occasional role-playing on specific issues. It is designed for students who have minimal exposure to China and the Asia-Pacific, the world’s most economically dynamic, populous and diverse region. However, individual students who might wish to delve deeper into a particular area or topic should see the professor about supplemental materials and resources.

Itinerary

Last updated: 09/22/2019

Syllabus

Last Updated: 10/07/2019

Faculty and Advisor Bios

Faculty Bio

Damien Ma is fellow and associate director of the Think Tank at the Paulson Institute, where he co-founded MacroPolo, a leading digital platform on China’s political economy, investment and geoeconomics. He is co-author of In Line Behind a Billion People: How Scarcity Will Define China’s Ascent in the Next Decade and editor of The Economics of Air Pollution in China (by Ma Jun). He currently also serves as adjunct faculty at the Kellogg School of Management at Northwestern University.

Previously, Ma was a China and Mongolia senior analyst at Eurasia Group, the political risk research and advisory firm. He specialized in analyzing the intersection between Chinese policies and markets, with a particular focus on energy and commodities, industrial policy, elite politics, U.S.-China relations, and social policies. His advisory and analytical work served a range of clients from institutional investors and multinational corporations to the U.S. government. Prior to joining Eurasia Group, he was a manager of publications at the U.S.-China Business Council in Washington, D.C. He also worked in public relations firm H-Line Ogilvy in Beijing, where he served major multinational clients.

In addition, Ma has published widely, including in The Atlantic online, New York Times, Foreign Affairs, The New Republic, Foreign Policy and Bloomberg, among others. He has also appeared in a range of broadcast media such as the Charlie Rose Show, BBC, NPR and CNBC. He also served as an adjunct instructor at Johns Hopkins SAIS in Washington, D.C.

Ma is a term member of the Council on Foreign Relations and was named a “99under33” foreign policy leader in 2012 by the Young Professionals in Foreign Policy. He speaks fluent Mandarin Chinese.

Advisor Bio

Robyne Hart is Director of Operations for the Career Management Center. At Kellogg she oversees CMC technology, annual employment reporting, as well as administrative and logistical aspects of CMC programming.

Prior to this role, Robyne was a member of the business factor at Hanover College and established the Center for Business Preparation (Business Scholars Program), an innovative, experiential business program for liberal arts majors. She moved to Chicago to launch the Associated Colleges of the Midwest’s Chicago - Entrepreneurship program.

In additional to higher education, Robyne also worked in the financial services industry for over 10 years. She held numerous positions during her banking career and has over 25 years of managerial experience. She served as Vice President of Operations for a mid-sized commercial bank where she was responsible for transitioning the organization from a privately held institution to a publicly traded company. She holds a BS degree in Finance from Butler University and an MBA from Indiana University.

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