are born between 1977 and 1995
- are aged 7 to 25 in 2002
- number 70 million and make up 21 percent of the population
- will exceed the number of baby boomers at their peak
percentage of Generation Y-ers in the total population are expected
to increase at twice the rate of the population until 2010, and
by 2020 this percentage will have reached 32 percent.
Y is an ethnically diverse generation. While minorities make up
24 percent of baby boomers, they form 34 percent of Generation
two charts below illustrate the difference in ethnic make-up of
the two generations:
ethnic diversity will continue to rise among Generation Y. By
2010, Hispanics will be the largest minority group in the generation,
making up 17 percent of the population.