Quarter:  Winter

Year: 2004-2005

Course #:MGMT 450

Section: 71

Course Name: Strategic Management in Nonmarket Environments

Instructor:

Tim Feddersen

Casepack (YES)

Tuesday, January 4th

Session 1: Introduction

The case of the potential regulation of tobacco companies by the FDA in the early 1990s brings together a wide variety of stakeholders into a complex array of institutional arenas. As such the case captures the full scope of the issues associated with stakeholder management along with the development of integrated market and non-market strategy. In class we will discuss the epic battle between the tobacco industry and anti-smoking advocates on the regulation of the future structure of the industry.

Reading:           BIE 1-18, 29-33, 42-51, 61-83, 90-108 [review from BASE 910A]

                        Kessler chapters 22, 27, 33 [in course reader]

Case:                Tobacco Politics (A) [in course reader]

Session 2: Doing Well by Doing Good?

As the tobacco case illustrates, stakeholders and constituencies increasingly hold companies accountable for their business decisions. This creates both threats and opportunities for businesses. Increasingly managers are taking a strategic management approach to “corporate social responsibility” as a response. What is the business case for responsible management? Do socially responsible companies create higher shareholder value?

Readings:          Friedman [in course reader]

                        Porter et al. [in course reader]

                        Reinhardt [in course reader]

Case:                British Petroleum (C): Social Responsibility, BIE 785-791

1.  TEXT  --   REQUIRED

Author: David P. Baron

Publisher: Prentice-Hall

Title: Business and its Environment

Date/Edition: 2003, Fourth Edition

2.  TEXT  --   REQUIRED / RECOMMENDED

Author:

Publisher:

Title:

Date/Edition

 

TERM: Winter 04-05

COURSE #: 462

SECTION: 71

COURSE NAME: Entrepreneurship & New Venture Formulation

INSTRUCTOR: Linda Darragh

IS THERE A CASE PACKET – Yes or No?:  Yes

FIRST ASSIGNMENT:

Students will receive an information form by e-mail a few weeks before class. Students should complete this form and send it to other class members. The information form will help students establish their teams and identify businesses that they wish to use for their business plan.

IS ATTENDANCE AT FIRST CLASS MANDATORY – Yes or No?: Yes

1.  TEXT – Required or Recommended?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

2.  TEXT – Required or Recommended?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

 

TERM: Winter 04-05

COURSE #: 431

SECTION: 73

COURSE NAME: Business Strategy

INSTRUCTOR: Paul Favaro

IS THERE A CASE PACKET? (Yes or No): Yes

FIRST ASSIGNMENT First Class Reading Assignment

  • DBSS, “Introduction”
  • P. Ghemawat, “The Origins of Strategy,” Chapter 1 of Strategy and the Business Landscape, Reading, MA: Addison Wesley Longman, 1999.
  • M. Porter, “What is Strategy?” Harvard Business Review, November-December 1996
  • K. Hammonds, “Michael Porter’s Big Ideas,” Fast Company, March 2001
  • D. Dodd, “So, What Exactly Is Your Corporate Strategy?” Marakon Commentary Series, Volume VIII, Issue No. 1, 2002
  • G. Hamel and C.K. Prahalad, “Competing for the Future” Harvard Business Review, July-August 1994

IS ATTENDANCE AT FIRST CLASS MANDATORY? (Yes or No): Yes

1. TEXT - Required or Recommended?: Required

AUTHOR: Besanko, et.al.

PUBLISHER John Wiley & Sons

TITLE: The Economics of Strategy

ED./DATE:  2003

2. TEXT – Required or Recommended?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

 

TERM: Winter 2004/2005

COURSE #: MGMT 452

SECTION: 72

COURSE NAME:

Strategy and Organization

INSTRUCTOR: Yuk-fai Fong

CASEPACK - YES or NO?: Yes

FIRST ASSIGNMENT:

1.          Study the Nordstrom Case and pay special attention to the following questions:

1.        What is Nordstrom’s strategy?  Generally speaking, is putting the salespeople on commission consistent with this strategy?

2.        What problems is Nordstrom experiencing in the case?  In your opinion, what are the underlying causes of these problems?

3.        Over the years, many of Nordstrom’s competitors have experimented with Nordstrom-like personnel strategies.  Why don’t all of Nordstrom’s competitors change their sales compensation policies?

2.             Do the required reading for the first week.

 

1.  TEXT - REQUIRED or RECOMMENDED?: No.

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

2.  TEXT - REQUIRED or RECOMMENDED?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

 

TERM: Winter 2005

COURSE #: MGMT 431

SECTION: 71,72

COURSE NAME:  Business Strategy

INSTRUCTOR: GRON

CASEPACK - YES or NO?:   YES

FIRST ASSIGNMENT:

q       Please read the course syllabus and come to class prepared to ask questions about it.

q       Please complete the following readings, and think about the questions below:

1.       Besanko, Dranove, Shanley and Schaefer, Economics of Strategy, Introduction

2.       Ghemawat, P. “The Origins of Strategy”, Chapter 1 of Strategy and the Business Landscape (Reading, MA: Addison Wesley Longman), 1999.

3.       Kay, J., “Strategy and the Delusion of Grand Designs,” Financial Times, (September 27, 1999).

q       Please look over (These readings are for use throughout the course. Skim them now, and make a note to yourself that they exist, so that you can refer to them when you need them.)

1.       Gron, A. and D. Besanko, “The Financial Drivers of Wealth Creation: Economic Rent and Strategy Analysis.”

2.       Besanko, D. and A. Gron , “Economics Primer”

q       After you do the first set of readings listed above, please think about the following questions, and be prepared to discuss them in class. (These are not to be turned in, so you do not need to write up answers.)

1.       What is economic rent? What does John Kay mean when he says: “The objective of a company is to increase its economic rent, rather than its profit as such”?  Why is economic rent the relevant measure of a firm’s competitive advantage?

2.       Kay suggests that the question of how a company can create distinctive capabilities contains an inherent contradiction. What does he mean by this? Is he implying that business strategy is irrelevant?

3.       Kay argues that “The modern subject of business strategy is a set of analytical techniques for understanding better, and so influencing, a company’s position in its actual and potential marketplace.” Interestingly, though, the reading by Pankaj Ghemawat that describes the intellectual history of the field of strategy concludes with a discussion of how many practitioners became disillusioned with many of the analytical techniques developed by academics and consultants in the 1970s. Is there any way that Kay’s perspective can be reconciled with the history described by Ghemawat?

IS ATTENDANCE AT FIRST CLASS MANDATORY – YES OR NO?:

1.  TEXT - REQUIRED or RECOMMENDED?:  required

AUTHOR: Besanko, Dranove, Shanley, Schaefer

PUBLISHER:  Wiley

TITLE: Economics of Strategy

ED./DATE:   3rd/ 2004

2.  TEXT - REQUIRED or RECOMMENDED?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

 

TERM: WINTER

2004-2005

COURSE #: MGMT 935

SECTION: 71

COURSE NAME: Environmental Mgmt

INSTRUCTOR: Rothenberg

CASEPACK - YES or NO?:  YES

FIRST ASSIGNMENT:

We begin by introducing why the study of environmentalism is important for managers in firms—and for those in public and not-for-profit organizations as well—whether or not they have a strong environmental conscience.  We approach this issue from a number of perspectives (1) environmental costs; (2) complexities of the issues involved; (3) market opportunities presented; and (4) likelihood that demand for environmental quality will rise in the future.

            As a prelude to the study of the economic foundations of environmental policy, readings include a few short pieces on indoor air quality (IAQ).  After reading them, put yourself in the role of a manager of a chain of restaurants and bars (think TGIF or something of that vein) who is confronted with a local proposal to ban smoking in both venues (an issue that has arisen in Boston, Chicago, and New York City in the last few months).  Consider whether or not:

·        government or the market exclusively should deal with these issues;

·        local government is the right venue to deal these issues;

·        your chain should support a ban, some alternative solution, or argue for the market to be allowed to work;

·        the ban offers opportunities to your business or is a threat; and

·        there is a preferred strategy that you might adopt to pursue your goals.

Readings:

Ken Sexton 1993.  “An Inside Look at Air Pollution,” Fran Du Melle, “Laws Protecting Nonsmokers,” Robert G. Hansen and John R. Lott. "Regulating IAQ: The Economist's View," and Rep. Henry A. Waxman, "The View from Congress." EPA Journal 19 (4): 9-13, 21-22, 30-31, and 38-39.

Reinhardt, Chapter 1.

IS ATTENDANCE AT FIRST CLASS MANDATORY – YES OR NO?:  NO

1.  TEXT - REQUIRED or RECOMMENDED?:  Required

AUTHOR: Forest Reinhardt

PUBLISHER:  HBS Press

TITLE:  Down to Earth

ED./DATE:  2000

2.  TEXT - REQUIRED or RECOMMENDED?:  Required

AUTHOR: Andrew Hoffman

PUBLISHERIsland Press

TITLE:  Competitive Environmental Strategy

ED./DATE:  2000

 

TERM:

Winter 04-05

COURSE #:  

MGMT 452

SECTION:  

71

COURSE NAME:

Strategy & Organization

INSTRUCTOR:  Professor Kathryn E. Spier

IS THERE A CASE PACKET? (Yes or No): Yes

FIRST ASSIGNMENT:  There are assigned readings for the first class.  See the syllabus in the case packet.

IS ATTENDANCE AT FIRST CLASS MANDATORY? (Yes or No):  No.

1. TEXT - Required or Recommended?:

AUTHOR:

PUBLISHER

TITLE:

ED./DATE:

2. TEXT – Required or Recommended?:

AUTHOR:

PUBLISHER:

TITLE:

ED./DATE:

 

COURSE #: 463

SECTION: WINTER

71 2004-2005

COURSE NAME: Management of Technology

INSTRUCTOR: Stern

CASE PACKET - YES or NO?: Yes

FIRST ASSIGNMENT:

q       Please read the course syllabus and come to class prepared to ask questions about it.

q       Please complete the following readings, and think about the questions below:

4.       Moore, Geoffrey.  Crossing the Chasm.  Chapters 1 and 2 only

q       After you do the first set of readings listed above, please think about the following questions, and be prepared to discuss them in class. (These are not to be turned in, so you do not need to write up answers.)

4.       Moore claims that the key challenge in managing innovation is the ability to understand how strategy must respond to the staging and timing of technology diffusion.  What do you think are some other unique aspects to innovation management and strategy?

IS ATTENDANCE AT FIRST CLASS MANDATORY – YES or NO?: Yes, except with prior notice to instructor.

1.  TEXT - REQUIRED or RECOMMENDED?: Required

     AUTHOR: Moore, Geoffrey

PUBLISHER: Harper Business

     TITLE: Crossing the Chasm

EDITION/DATE: 1999, 2nd edition

1.  TEXT - REQUIRED or RECOMMENDED?: Required

     AUTHOR: Shapiro. Carl, and Hal Varian

PUBLISHER: Harvard Business School Press

     TITLE: Information Rules

EDITION/DATE: 1998