Be explicit: Cite specific goals and ensure that they align with your company’s objectives. Explain what skills you will acquire through the program and how you’ll apply them to your job. Show how your education will enable you to make a greater contribution to the company.
Think about the unique value proposition of a Kellogg MBA. Explain why it offers a distinct advantage over other MBA programs, professional development workshops or other types of training. Articulate Kellogg’s specific offerings and how they will benefit your company and support your professional growth.
List your professional accomplishments and the meaningful contributions you’ve made to your company. Where applicable, use data to quantify your contributions. Demonstrate that you’re someone worth investing in.
Make sure that your employer understands that the Executive MBA Program requires regular time away from the office for two consecutive years. Explain that the program also involves occasional international travel. If you’re also asking for financial sponsorship, you will want to share the program’s tuition costs.
Don’t just tell your employer about the program; show them what it’s about: Share descriptions of courses that you think will be particularly useful to you and relevant to the company. Use the Class Profile to illustrate the caliber of your classmates. Offer a list of companies that have sponsored a Kellogg MBA. Provide a sample schedule for classes.
Anticipate the questions or concerns that your supervisor(s) may have about the program and your participation in it. For example, will they question how your absence from the office will impact your coworkers or work quality? Propose a plan for how you will effectively manage your job responsibilities, mitigate potential conflicts and minimize disruption for your colleagues while in the program.
Remember that, by asking for sponsorship, you’re asking your company to make a commitment to you. Consider how you can reciprocate that commitment. For example, you may want to agree in writing to remain with the company for a certain amount of time post-graduation.