Kellogg News

Through cutting-edge research, teaching and partnerships, Kellogg prepares students to lead through tech innovation

Record number take positions in the technology industry and on the West Coast

New classes developed by Kellogg’s cross-disciplinary strategic initiatives and academic departments debut in 2017-18

The former Secretary of the Treasury spoke with Kellogg’s Janice Eberly

News & Events

4 Super Bowl ads that should have never aired


1/27/2015 - Article by Professors Tim Calkins and Derek Rucker evaluates Super Bowl commercials where advertisers lost sight of strategy in an effort to be creative and break through the clutter.