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Kellogg Students in the Media

El Mercurio (Chile)

Expertos de la Universidad de Kellogg asesorarán a ALTO en su internacionalización – 02/17/08
Profile of a current student "Global Lab" project. Global Lab is an experiential learning course that provides a hands-on opportunity for students to apply classroom knowledge to a real-world problem.

Wall Street Journal

Coke, Clydesdales Score With Super Bowl Viewers – 02/04/08
Coverage of the 2008 Super Bowl ads includes comments from Matt Krehbiel '08 and Tiffany Tyler '09, both current students who participated in the Kellogg School Super Bowl Advertising Review.

WFLD-TV (Chicago)

News at Nine – 02/03/08
Story features footage of the Kellogg School Super Bowl Advertising Review panel. Clinical Professor of Marketing Tim Calkins and student Tiffany Tyler ’09 comment on the Kellogg program.

BusinessWeek

Applicant Update: Getting the Good News About B-School; Why the B-schools admissions process is so nerve-wracking—and why I nearly swallowed the phone when Kellogg called to say "Yes" – 01/31/08
A first-person account, from recently admitted MBA candidate Brandon Cornuke, of what happens when you answer the phone and someone says, "I have some very good news for you. I'm calling to let you know that you've been admitted to Kellogg."

Chicago Tribune

Capitalizing on new ideas – 01/17/08
The Kellogg School’s Larry & Carol Levy Institute for Entrepreneurship is highlighted. From the article: Seventy seven percent of the faculty have started or owned entrepreneurship enterprises or still have them, which gives students access to a wide array of experiences. In addition to MBA courses, students have the opportunity to participate in 87 experiential learning activities, which include internships and entrepreneurship in residence where a student is matched with an entrepreneur.

Advertising Age

Broadcast TV Ratings Start to Strain – 01/14/08
The article quotes current student Matthew Krehbiel '08, who says he depends on word of mouth recommendations for current network TV viewing. "When there are less new shows, it probably affects the number of recommendations I get."

Clear Admit Blog

‘Tis the Season: MBAs Give Toys, Tips, Time – 12/20/07
Blog chronicles ways in which Kellogg students give back during the holiday season through Business with a Heart (BWAH).

BusinessWeek

How To Stand Out from the Herd – 11/06/07
From the article: If you're applying from an area of business that's heavily represented in b-schools, chances are your higher-ups will often have an MBA. Matt Milanovich, a first year at Northwestern's Kellogg and a former consultant, took advantage of these available resources before applying. After starting on his application, Milanovich asked co-workers who already had MBAs to answer his questions and help walk him through the process. He also managed to get recommendations from managers who had an understanding of the business school experience—something that's not always possible for non-traditional applicants. "As a consultant you want to make the most of the contacts that you have," says Milanovich who had four years of work experience before applying.

Mad Money (CNBC)

Da Bull vs. Da Bear – 10/12/07
Bears linebacker and Kellogg Part-Time MBA Program student, Hunter Hillenmeyer, appears on CNBC's "Mad Money" segment with Jim Cramer to discuss stocks.

Shanghai Daily (China)

MBA Students Help Tibetan Villagers – 09/03/07
From the article: Villagers in Tibet Autonomous Region will benefit from an eight-week project by Master of Business Administration (MBA) students from the United States. The group of eight students from the Kellogg School of Management at Northwestern University came up with tourism promotions, marketing strategies for local handicrafts, and educational and employment surveys for Tibetan youngsters in the Kham area on the border of Tibet Autonomous Region, Sichuan Province and Yunnan Province.

Anderson Cooper 360 (CNN)

08/29/07
Kellogg students on a KWEST trip were in the crowd for Anderson Cooper’s live taping in New Orleans.

Net Impact Press Release

Congratulations to the six winners of the 2007 Net Impact Green Challenge! – 07/12/07
Jeff Crystal '07 placed first in the "Campus Greening Initiative" category for creating a 25% reduction in paper usage and increasing recycling rates by 20% through awareness and policy changes as the 2006-07 president (and founder) of the student-run Kellogg Greening Initiative.

El Mercurio (Chile)

President of Unifood elaborates on the plans for his gastronomical group after sale to Spanish Areas – 06/03/07
Interview with current EMBA student Jacques Albagli (EMP-67) in which he discusses his case-study collaboration with Clinical Professor of Marketing Timothy Calkins. Albagli says, "It is possible that this Chilean case will be taught in the best universities in the world. Part of what we do in Kellogg is to write papers about our firms and I had the interesting opportunity of working with Tim in developing a marketing plan to relaunch Pollo Stop in Chile."

Forbes

Big Fish Seek Small Ponds – 05/01/07
This article about MBA candidates who are recruited by companies to work in smaller cities, like Modesto, Calif. or Minneapolis, features the experiences of current Kellogg School students Elizabeth Mahler '07 and Johanna Abbinante '07.

CNN.com

Educating future education leaders – 03/19/07
Summary of the first Education Leadership Case Competition, in which the Kellogg School's student team took second place.

Inside Bay Area (San Francisco, CA)

MBA students try to fix Oakland schools' budget; Teams from universities compete to find solutions to district's woes – 03/03/07
Coverage of The Education Leadership Case Competition at the Haas School of Business, in which the Kellogg School's team took second place.

Wall Street Journal

Business Insight (A Special Report) — Preparing for the Exit: When forming a business alliance, don't ignore one of the most crucial ingredients: how to break up – 03/03/07
A special report co-written by Ranjay Gulati, the Michael Ludwig Nemmers Distinguished Professor of Strategy and Organizations. One of the coauthors is Maxim Sytch, a current MORS doctoral student.

CFO Magazine

Star Search; Companies are increasingly looking in top MBA programs for finance talent – 03/01/07
The article follows the second-round recruitment process at PG&E Corporation in San Francisco, focusing on Kellogg School student Ananda Baron '07.

Wall Street Journal

Super Bowl Advertisers Play It for Laughs; Anheuser-Busch, Nationwide Seen as Hits With Humor; A Big Fumble by Flomax – 02/05/07
"The [Anheuser-Busch] ad was 'one of the favorites of the game,' says Greg Yeadon, a 28-year-old student at Northwestern University's Kellogg School of Management in Evanston, Ill., who was watching the game with a group of 36 students and faculty."

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