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Kellogg Faculty in the Media


Equihack, Online Dating, Transparency And You – 10/09/17
Article by Professor Robert Wolcott discusses the Equifax hack and how most people have become “impressively desensitized to the notion of sharing [their] data.” A majority of people will get a little worried but do nothing in response to a breach like this. Wolcott further explores data sharing by exploring online dating and transparency in online media content.

Harvard Business Review

Data From 3.5 Million Employees Shows How Innovation Really Works – 10/09/17
Article by Professor Dylan Minor explores research that analyzed five years of data from 154 public companies covering over 3.5 million employees that used an idea management system called Spigit. They used this data to see if innovation could be based on “definable pipelines and applied technology to manage those pipelines.”

Huffington Post

Former P&G Global Marketing Officer Jim Stengel: Give Creatives ‘Simple, Inspiring Briefs,’ – 10/09/17
Article discusses a video that features Adjunct Professor Jim Stengel speaking about the value of giving people the ability to collaborate with marketers so that each brand can explore and produce its unique purpose.

New York Times

Can the U.S. Repair Its Health Care While Keeping Its Innovation Edge? – 10/09/17
Article takes a look at the juxtaposition between the U.S.’s leading innovation in health care and the problems with our overall healthcare system. The relationship between healthcare innovation and profits in the States is highest in biopharmaceuticals and medical devices, according to Professor Craig Garthwaite. “In these sectors, firms are able to patent innovations, and we have a good sense of how additional research funds lead to new products.”

Wall Street Journal

Why Adjustable-Rate Mortgages Aren’t as Risky as You Think – 10/08/17
Article by Visiting Professor Benjamin Harris explains how, “in the U.S., there may be no more important financial product than the 30-year fixed-rate mortgage.” However, Harris questions whether the U.S.’s need for these mortgages is good, noting that adjustable-rate mortgages are not as risky as some may think.

Washington Post

Why some middle-class families could face a tax increase under the GOP plan – 10/06/17
Article takes a look at the new GOP tax plan and how it is “increasingly clear that it will probably be a tax hike for a sizable portion of the middle class.” Many Republican leaders are trying to fight this notion. However, Visiting Professor Ben Harris is quoted on why GOP leaders are incorrect if you look at the nuts and bolts of the plan: “You’re talking about people whose itemized deductions are worth a lot. They have to be in a higher tax bracket, have high amounts of itemized deductions.”


Emotion In Advertising: The Difference Between A Spark And A Backfire – 10/05/17
Article by Professor Derek Rucker explains how emotion can be a powerful catalyst in marketer’s attempts to formulate potent advertising. Emotions can help facilitate a consumers’ understanding and acceptance of an ad’s message.

Harvard Business Review

The Dangers of “Mandatory Fun” – 10/04/17
Article by Professor Adam Waytz explores the issues with mandating social functions at work, the leading issue being all conversation ends up back on the topic of work, disallowing people from relaxing and getting the true break they need. Waytz further explains the reasoning behind why it is hard to connect with colleagues in the confines of the workplace.

The Hill

The ‘crypto boom’ may well be regulators’ worst nightmare – 10/04/17
Article by Professor Mohanbir Sawhney discusses Goldman Sachs’ decision to explore trading bitcoin, noting that this is the biggest and best known of all digital currencies, however, it is also an extremely volatile asset. It further delves into the hesitancy regarding the regulating of cryptocurrencies.

Poets & Quants

Nearly 200 New Profs At Top B-Schools – 10/03/17
Article lists the new professors at 24 of the top-ranked U.S. business schools, noting that 57% of the 198 new professors began their first MBA teaching job this fall. Page 3 highlights seven of Kellogg’s new faculty members.

Harvard Business Review

Research: For Better Brainstorming, Tell an Embarrassing Story – 10/02/17
Article written by Professor Leigh Thompson discusses her research that explores if people can be primed for brainstorming before the idea generation even begins. Thompson and her colleagues found that if you “tell a self-deprecating story before you start” brainstorming, then the group will be more creative and yield better results.

Business Insider

A neuroscientist who studies decision-making reveals the 6 most important choices you can make – 10/01/17
Article includes perspective from Professor Moran Cerf on how making a handful of smart choices at the right moment can eliminate the need to make hundreds of smaller, nagging choices.


Trump Pushes NAFTA Talks Onto Treacherous New Timeline – 10/01/17
Article by Adjunct Professor Phil Levy discusses how the North American Free Trade Agreement renegotiation talks between the United States, Mexico, and Canada are most likely not on track for the ambitious goal of concluding by the end of the year. It will be untimely for Mexico and the US to extend these talks into campaign season in 2018.

Qualtrics Experience Week

Finding Insights in the Most Unlikely Places – 10/01/17
Video clip features Professor David Schonthal as he discusses Ideo, a company where he is a Director in the Business Design Practice. The organization specializes in design and innovation consulting, and Schonthal says, “At Ideo we think of design as a way of looking at the world and a way of solving problems, which is putting people first.”

Poets & Quants

B-School Bulletin: Uber’s London Woes & More – 09/30/17
Article takes a look at the top stories coming out of B-Schools this past week. Page 2 highlights perspectives from Professor Thomas O’Toole that are discussed in a Kellogg Insight article exploring how one can get the most from data analytics.


Here's the biggest missing piece in GOP tax plan – 09/28/17
Op-ed by Benjamin Harris, a visiting associate professor in the Kellogg Public-Private Interface at Northwestern University and former chief economist to Vice President Biden.


Trade Wars Take To The Air—Bombardier’s Away – 09/27/17
Article by Adjunct Professor Phil Levy explores the recent threat made by the Trump Administration to impost tariffs of nearly 220% on Bombardier aircrafts imported from Canada, noting that this opens many discussions on the difficult and unknown aspects of trade policy.


Three Reasons Why Culture Efforts Fail – 09/27/17
Article takes a look at why company leaders should not respond to potential disruption with a scramble to overhaul their business, according to Adjunct Professor Cesare Mainardi and his research collaborators. To foster long-term growth, leaders should focus on the benefits of changing company culture.

Harvard Business Review

How to Navigate a Turf War at Work – 09/27/17
Article takes a look at navigating assumptions of who is in charge in the workplace, noting Professor Jeanne Brett’s research that shows in workplace negotiations over authority, one should not get angry, rather “you should go in with ‘an attitude of innovation’” and try to find a way in which everyone can take something satisfying away. Professor Brian Uzzi also adds that one should try to project, “I’m open-minded. I’m a team player. We all want what’s best for the organization.”

Las Vegas Review-Journal

Trump, GOP unveil framework of plan to revamp, simplify tax code – 09/27/17
Article explains the first major revamp of the nation’s tax code in three decades presented by Trump and congressional Republicans, noting that this code would cut levies for corporations, simplify everyone’s brackets and almost double the standard deduction used by most Americans. Visiting Professor Ben Harris notes that “middle-class families get almost nothing” out of the plan.