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Kellogg Faculty in the Media


Nine West Thinks These Heels Will Snag a 'Starter Husband' – 08/06/14
Article reports on the shoe company’s ad campaign. Quotes Professor Kelly Goldsmith, who said, “I’m 100 percent positive there is a strategy here, I’m just not sure what it is. It feels like Nine West is trying to make a joke, but that’s just not funny.”


P&G's Plan to Ditch Half Its Brands Is Not as Strange as You Think – 08/06/14

Article by Professor Alexander Chernev argues that P&G’s move toward a slimmer portfolio is due to the increased complexity of brand management.  With fewer brands, P&G can put more resources into each.

Associated Press

Obama seeks executive ways to limit tax inversions – 08/05/14
Quotes Professor Thomas Lys, who said any attempts by Obama to stop American companies from reincorporating overseas would be “a stretch of current regulations.”

Crain’s Chicago Business

Nearly 1 in 6 Blue Cross patients in Illinois to be assigned to new managed care groups – 08/05/14
Quotes Professor Leemore Dafny, who said that Blue Cross wants “to contract with organizations that can bear the risk and appear likely to deliver better care as a result.”


These 3 Songs Will Make You More Productive at Work – 08/05/14

Article reports on Professor Derek Rucker’s study that found that bass-heavy songs make people feel more powerful, dominant and determined. Also covered by Quartz and Business Insider


3 Classic Business Truths That Are Dead Wrong – 08/05/14
Quotes Professor Lloyd Shefsky, who dispels myths including that starting a business is riskier than working for an existing business, a person must work in an industry before opening a business in it, and entrepreneurs should never listen to naysayers.

The Times of Israel

Nir Barkat: Reinventing Himself for Jerusalem – 08/05/14

Article profiles Professor Lloyd Shefsky, whose latest book Invent, Reinvent, Thrive shares stories of companies and people who successfully reinvented themselves, including the mayor of Jerusalem. 

Chicago Sun-Times

Tribune Publishing steps out on its own – 08/04/14
Quotes Professor Thomas Lys, who said that whether Tribune Publishing’s spin off from Tribune Co. will succeed is “not clear at all.”


Coming soon: A way for your boss to track your every move – 08/04/14

Quotes Professor Stephen Burnett, who said that wearable technologies with tracking capabilities need “to be seen as a joint venture between the company and the employees, where the employees also benefit from these things.”

The Washington Post Wonkblog

Studies: Thank the recession for the health spending slowdown – 08/04/14

Article reports on research by Professors David Dranove and Craig Garthwaite that found that the slumping economy accounted for 70 percent of the slowdown in health care spending from 2008-2011.  Also covered by Business Insider.

WGN Radio

The Facts Behind Corporate Tax Inversions with Professor Thomas Lys – 08/03/14
Interview with Professor Thomas Lys, who said that corporate tax inversions are more common now because a larger fraction of corporations’ assets are easily movable, such as intellectual property, than in the past, when brick-and-mortar assets were dominant.

Chicago Tribune

Tribune Publishing begins new era with new leaders – 08/02/14
Quotes Professor Thomas Lys, who said that the primary task of the Tribune Publishing board will be “to supervise management — hire the CEO, compensate the CEO, plan for the succession of the CEO and if need be, fire the CEO.”

The New York Times

Jiminy Cricket! Bugs Could Be Next Food Craze – 08/02/14

Article reports on a company that makes cookies using flour made from crickets. Quotes Professor Kelly Goldsmith, who said, “If you get just regular diners who are not foodies and not gluten-free to try these cookies, and they don’t taste great, there will not be a repeat purchase.”

Crain’s Chicago Business

Chicago biz center aims to spark two-way trade with China – 08/01/14
Article reports that the Chinese province of JiLin will open a business center in Chicago. Quotes Professor Phil Levy, who said that trade with China is “undergoing shifts and changes and this may reflect that.”

Today’s Chicago Woman

Summer Reads – 08/01/14

Suggested reading list includes Professor Lloyd Shefsky’s book, Invent, Reinvent, Thrive: The Keys to Success for Any Start-Up, Entrepreneur, or Family Business.

Fast Company

What Businesses Can Learn From Kraft Foods' Decision To Delegate Authority – 07/31/14
Article by Senior Fellow Sanjay Khosla and Professor Mohanbir Sawhney argues that the managers closest to the marketplace should have the authority to make key decisions while corporate leaders should help with resources and monitor progress.


Scholars Crowd Up To Study Wisdom of Crowds – 07/31/14
Article mentions Professor Shane Greenstein’s research that found many articles posted on Wikipedia favor the Democratic side of the political spectrum, self-correcting to neutral bias only after hundreds if not thousands of revisions over long periods of time.

Blue Sky Innovation

How legendary Chicago family businesses faced the need to change – 07/30/14
Article reports on Professor Lloyd Shefsky’s book, Invent, Reinvent, Thrive: The Keys to Success for Any Start-Up, Entrepreneur, or Family Business, which features case studies of businesses that succeeded by reinventing themselves repeatedly.


It Took a Major Management Gamble to Rescue Tang – 07/30/14
Article by Senior Fellow Sanjay Khosla and Professor Mohanbir Sawhney argues that when corporate leadership gives a select team unconstrained resources and authority, creative solutions can arise. Article linked to in ANA SmartBrief on Marketing Leadership.

Daybreak USA


Radio interview with Professor Lloyd Shefsky about his new book, Invent, Reinvent, Thrive: The Keys to Success for Any Start-Up, Entrepreneur, or Family Business.