Kellogg in the News


Olympic Ads Won't Win Any Medals, but Marketers Should Take Note – 02/12/14
Professor Derek Rucker writes an article comparing Olympic advertisements with Super Bowl advertisements.

CNN Money

8 young B-school professors on the rise – 02/12/14
A slideshow featuring eight professors from Poets & Quants 40 under 40 ranking.


Is It Better to Win Bronze Than Silver? – 02/11/14
Article mentions study done by Professor Victoria Medvec from 1995 on how Bronze medalists are more likely to be happier than silver medalists.

Consumer Affairs

Best time to make health decisions: when you're tired – 02/11/14
Professor Angela Y. Lee argue that the best times to make decisions about your health is when you are tired as you tend to pay more attention when you are vulnerable.

Nation of Change

Ending Job Lock: What Economists Praise as Choice, Fox Slams as Laziness – 02/11/14
Article covers past arguments made that review how the Affordable Healthcare Act will affect “job lock” and “employment rates and cites a New York Times article (dated Nov. 23) that quotes Professor Craig Garthwaite.

Are you a high achiever? Even the best products might leave you dissatisfied – 02/11/14
Doctoral student Jingjing Ma and Professor Neal J. Roese assert that society’s “go for the gold” mentality can cause consumers to be more regretful and dissatisfied with a purchased product.

The Daily Beast

Obamacare Is Wayne’s World – 02/11/14
Article discusses how the Affordable Care Act could affect the amount of people who wish to work full-time. Article mentions Professor Craig Garthwaite’s research on the 2005 TennCare drop of 170,000 participants.

Bloomberg News

A Tale of Two Mercks as Protesters Take On Wrong Company – 02/10/14
Reports on protests mistakenly staged outside of Merck KGaA, when it was intended for Merck & Co. Article quotes Professor Tim Calkins on the confusion of similar sounding brands. (Also published in Washington Post and Businessweek)


You can thank Obamacare for that raise – 02/09/14
Article covers Professor Craig Garthwaite’s research on Job Lock and how the Affordable Care Act may effect it.

Progress Illinois

Economists, Health Policy Experts Weigh In On The CBO Obamacare Report – 02/07/14
Professor Craig Garthwaite comments on how the Affordable Care Act will change the labor supply.

Chicago Tribune Blue Sky Innovations

Big-company innovation – 02/06/14
Reports on the practice of big companies partnering with smaller companies for innovative ideas, and quotes Professor Mohanbir Sawhney.

Rutgers Business School MBA students among top winners in national healthcare case competition at Kellogg School of Management – 02/06/14
Students from Rutgers Business School's MBA Pharmaceutical Management Program captured third place in Kellogg’s prestigious biotech and healthcare case competition. News release was distributed by Rutgers via PR Newswire.

The Moscow Times

Philip Kotler is coming to Russia to recognize and award top specialists in the communication industry – 02/06/14
The "Kotler Awards" — awards for best achievements in marketing and advertising takes place in Moscow on March 14th 2014. Professor Philip Kotler selects and rewards top professionals in the marketing and advertising industry in Russia.

US News & World Report

The Philosophical Debate Beneath the Obamacare Jobs Freakout – 02/06/14
Reports on Professor Craig Garthwaite’s research on the Affordable Care Act’s impact on the workforce.

Bloomberg News

Rating the Raters – 02/05/14
Article analyzes the influence of S&P, Moody’s and Fitch, citing Professor Efraim Benmelech’s research.

Bloomberg QuickTake

Rating the Raters: S&P, Moody's and Fitch Hold Great Sway, Except With Investors – 02/05/14
Author references National Bureau of Economic Research paper by Professor Efraim Benmelech and Jennifer Dlugosz of the Olin Business School on the role of credit rating agencies in the 2008 financial crisis.

Crain’s Chicago Business

Physicians: Tenet Healthcare wants you – 02/05/14
Dr. Joel Shalowitz comments on the change in the Chicago Health System and how it impacts an independent practices. Article also ran in Modern Healthcare.

FOX 32

Chicago health, business officials weigh in on CVS tobacco ban – 02/05/14
Professor Joel Shalowtiz comments on CVS’s decision to no longer sell tobacco products.

For U.S. corporations, sponsoring Sochi Olympics isn't a winner at home – 02/05/14
Professor Tim Calkins discusses how Russia’s ban on LGBT “propaganda” can create an awkward situation for sponsors.

The Washington Post

Yes, Obamacare will probably downsize the workforce. Economists explain why – 02/05/14
Reports on Professor Craig Garthwaite’s research on the Affordable Care Act’s impact on the workforce