Kellogg in the News


The New Supercompetitors – 08/08/14

Article reports on research by Professors Thomas Hubbard, Paul Leinwand and Cesare Mainardi that found that supercompetitors are emerging today because companies with distinctive capabilities are both scalable and relevant, while other forms of competitive advantage, like sheer size, have decreased in importance.

WBEZ’s Tech Shift

Groupon and enterprise apps – 08/08/14

Interview with Professor Linda Darragh about Groupon’s disappointing second quarter earnings.  Darragh said that Groupon is “probably looking deep as to what their core competency might be to see how they can reinvent themselves.”

Business Insider

To Be Successful, You Have To Repeatedly Reinvent Yourself – 08/07/14

Q&A with Professor Lloyd Shefsky about his book, Invent, Reinvent, Thrive.  Originally appeared in Kellogg Insight

Fast Company

The $95 Watch Designed To Win Over The Luxury Market – 08/07/14

Article profiles Kellogg alumnus Chris Chon, who used Kickstarter to fund his luxury watch brand for consumers who aren’t willing to pay excessive price markups.  


The wisdom of less: How Procter & Gamble can grow by shrinking – 08/07/14

Article by Senior Fellow Sanjay Khosla and Professor Mohanbir Sawhney argues that “if companies aren’t disciplined in how they grow, the complexity of their business increases at a faster rate than revenues do.”

Poets & Quants

The Most ‘Popular’ B-Schools Among MBAs – 08/07/14

Article reports on the alumni survey portion of the Financial Times' 2014 Global MBA Rankings. Kellogg was rated 6th by alumni, behind HBS, Stanford, Wharton, LBS and MIT. Kellogg placed 15th in the overall rankings.


Nine West Thinks These Heels Will Snag a 'Starter Husband' – 08/06/14
Article reports on the shoe company’s ad campaign. Quotes Professor Kelly Goldsmith, who said, “I’m 100 percent positive there is a strategy here, I’m just not sure what it is. It feels like Nine West is trying to make a joke, but that’s just not funny.”


P&G's Plan to Ditch Half Its Brands Is Not as Strange as You Think – 08/06/14

Article by Professor Alexander Chernev argues that P&G’s move toward a slimmer portfolio is due to the increased complexity of brand management.  With fewer brands, P&G can put more resources into each.

Associated Press

Obama seeks executive ways to limit tax inversions – 08/05/14
Quotes Professor Thomas Lys, who said any attempts by Obama to stop American companies from reincorporating overseas would be “a stretch of current regulations.”

Crain’s Chicago Business

Nearly 1 in 6 Blue Cross patients in Illinois to be assigned to new managed care groups – 08/05/14
Quotes Professor Leemore Dafny, who said that Blue Cross wants “to contract with organizations that can bear the risk and appear likely to deliver better care as a result.”

These 3 Songs Will Make You More Productive at Work – 08/05/14

Article reports on Professor Derek Rucker’s study that found that bass-heavy songs make people feel more powerful, dominant and determined. Also covered by Quartz and Business Insider

3 Classic Business Truths That Are Dead Wrong – 08/05/14
Quotes Professor Lloyd Shefsky, who dispels myths including that starting a business is riskier than working for an existing business, a person must work in an industry before opening a business in it, and entrepreneurs should never listen to naysayers.

The Times of Israel

Nir Barkat: Reinventing Himself for Jerusalem – 08/05/14

Article profiles Professor Lloyd Shefsky, whose latest book Invent, Reinvent, Thrive shares stories of companies and people who successfully reinvented themselves, including the mayor of Jerusalem. 

Business Insider

Here's One Thing You Shouldn't Do When You Work From Home – 08/04/14
Article cites a Kellogg study that found subjects who wore a white lab coat performed significantly better on a cognitive test than those who wore street clothes, suggesting that dressing up improves the quality of a person’s work.

Business Insider

The World's 50 Best Business Schools – 08/04/14

Article reports the results of Business Insider’s survey that asked professionals with experience hiring MBAs to determine the best business school. Kellogg ranked 7th behind HBS, Stanford, Wharton, Sloan, Booth and Columbia. Rankings change slightly when only professionals in finance were asked.


Aiming for Diversity and Everything Else Happening at B-Schools This Week – 08/04/14

Article lists events and information sessions hosted by Booth, Harvard, Wharton, Stanford, Sloan, Ross and Kellogg.

Chicago Sun-Times

Tribune Publishing steps out on its own – 08/04/14
Quotes Professor Thomas Lys, who said that whether Tribune Publishing’s spin off from Tribune Co. will succeed is “not clear at all.”


Coming soon: A way for your boss to track your every move – 08/04/14

Quotes Professor Stephen Burnett, who said that wearable technologies with tracking capabilities need “to be seen as a joint venture between the company and the employees, where the employees also benefit from these things.”

The Washington Post Wonkblog

Studies: Thank the recession for the health spending slowdown – 08/04/14

Article reports on research by Professors David Dranove and Craig Garthwaite that found that the slumping economy accounted for 70 percent of the slowdown in health care spending from 2008-2011.  Also covered by Business Insider.


Study: The recession is behind the best news in health care – 08/04/14

Article reports on a Kellogg study that found that about 70 percent of the slowdown in health spending between 2008 and 2010 was due to the Great Recession. Another 30 percent of the slowdown would have still occurred regardless of the economic downturn.