How Active (Not Activist) Investors Create Real Value – 02/11/15
Citing content from her Brave Leader discussion with Jeff Ubben, article by Dean Sally Blount argues that not all active investors are activists. Active investors focus on a certain type of company, become experts on their business models and are willing to wait longer for returns.
The New York Times
In Defense of Tinder – 02/06/15
Op-ed by Professor Eli Finkel argues that with Tinder, online dating is capitalizing on its strength — an expanded dating pool — and then accelerating the process of actually meeting someone.
The 'very simple question' that impact investors should ask – 02/03/15
Article recaps an event on sustainable investing at 1871 that was co-hosted by Kellogg, Booth and the MacArthur Foundation. Standardizing measurements in impact investing will be essential to the longevity of the field, said one event speaker. Researchers and industry leaders are working toward that, but in the meantime, the smartest thing investors can do is simply ask how their money will be used.
GoDaddy and High Speed Marketing – 02/02/15
Article by Professors Tim Calkins and Derek Rucker discusses why companies must listen to discussion about their brands in the digital world, monitor the broader environment and understand what their brands represent.