WTAG-AM, KMOX-AM, WTOP-FM, WBZ-AM, WTAM-AM
Super Bowl Ads – 11/08/13
Professor Tim Calkins discusses the value of placing an ad during the Super Bowl and says for many companies, especially those trying to bring new products to market, the Super Bowl makes sense because it is really hard to reach a lot of people at one time.
Twitter Sold Some Stock – 11/07/13
Reports on Twitter’s IPO and quotes Professor Anup Srivastava who states it will make money one day but it isn’t clear why people should pay this much for it today.
The Most Important Body Language Signal for Success – 11/07/13
Reports on body language and posture as it relates to success. It cites research from Kellogg that discovered that “posture expansiveness,” positioning oneself in a way that opens up the body and takes up space, activated a sense of power that produced behavioral changes in a person independent of their actual rank or role in an organization.
Home bias hurts institutional investors – 10/31/13
Reports on localism as it relates to investment choices and cites a study, by Joshua D. Rauh of Stanford GSB and Kellogg Professor Yael V. Hochberg, which finds that localism is alive and well in the United States, too.