Kellogg in the News

AT&T Blog

AT&T Kicks Off Aspire Accelerator With 6 Leading Ed-Tech Startups – 05/08/16
AT&T announces the six education startups they are working for their Aspire Accelerator Program, part of a commitment to help students succeed in school. Included is The Graide Network, founded by Kellogg student Blair Pircon, which connects teachers with on-demand teaching assistants to provide feedback on student work.

The New York Times

What Do Consumers Want? Look at Their Selfies – 05/07/16
Article discusses a Chicago-based company called Pay Your Selfie, which uses social media “selfies” to gather consumer insights. Quotes Professor Aparna Labroo on how the option of privacy provided by this app suggests a greater possibility for authenticity in insights.

Crain’s Chicago Business

Can this e-commerce startup challenge Amazon in Chicago? – 05/06/16
Article discusses an online tech retailer coming to Chicago that promises to deliver products in less than four hours, quoting Professor Julie Hennessy on the types of consumers that will be attracted to this business model.

Huffington Post

Why Hillary Clinton Is Uniquely Suited To Take On Donald Trump – 05/06/16
Article discusses the challenges in changing voters’ perceptions of Hillary Clinton, quoting Professor Tim Calkins.

We See Genius

Terra Limpa: Forging An Angolan Agricultural Uprising – 05/05/16
Article features the work of USC Marshall School of Business student team Terra Limpa, who won the Morgan Stanley Sustainable Investing Challenge with their business plan to help revitalize Angolan agriculture. The Challenge stemmed from Kellogg Professor David Chen’s observation that students show a lot of passion and creativity when challenged to use their finance education to change the world.

Poets & Quants

Kellogg MBA Launches 'Smart' Greenhouse Venture In India – 05/05/16
Article features a social impact startup founded by a current Kellogg student. Kheyti is a one-year-old startup in Hyderabad, India, that sells modular greenhouses to small farmers who have .2 to 2 hectares of land.

Boston Globe

Class Warfare at 30,000 Feet – 05/04/16
Article reports on Professor Efraim Benmelech’s research, which found that Islamic State recruitment success is positively correlated with homogeneity in a society.

Forbes

China Plans A New 'Silk Road' As Americans Pull Back – 05/03/16
Article by Professor Harold Sirkin talks about how China is using its economic power to build what amounts to a new “Silk Road.”

Marketplace

Study says health care pricing tools aren't driving down costs – 05/03/16
Article quotes Professor Craig Garthwaite, who says that few people shop for lower health insurance prices because plans lacked the right financial incentives.

Associated Press

Study: 7 of 10 most profitable US hospitals are nonprofits – 05/02/16
Article reports on new data saying that seven of the 10 most profitable U.S. hospitals are nonprofits. According to Professor Craig Garthwaite, the new study may put more public pressure on hospitals to help lower the growth of health care spending. Article also published in Chicago Tribune, Washington Post, Crain's Chicago Business, The New York Times and Business Insider.

FastCompany

Suffering From Professional Envy? Here's How To Turn It Around – 05/02/16
Article quotes Professor Leigh Thompson on strategies for overcoming the worst outcomes of jealousy.

Associated Press

Suffering From Professional Envy? Here's How To Turn It Around – 05/02/16
Article quotes Professor Leigh Thompson on strategies for overcoming the worst outcomes of jealousy.

Forbes

Non-Ivy Recruiting Brightens, Aided By Facebook's 300-School List – 05/02/16
Article talks about recruitment at both ivy-league schools and non-ivies, referencing Professor Lauren Rivera’s research on how top-tier employers recruit from an unduly narrow pool of schools.

The Wall Street Journal

Why You Should Have More Empathy – 05/02/16
Article cites research from Professor Loran Nordgren, which found that people are less likely to show compassion for someone going through a hardship that they have also gone through, compared with people who have had no experience with the particular situation.

Crain’s Chicago Business

The triumph of business casual – 04/29/16
Article discusses the increasing popularity of casual dress codes in offices throughout the country. Quotes Professor Loran Nordgren, who says, “To attract and retain the best people, there's a growing awareness that management needs to think in terms of motivational systems. The research shows that people—like all animals—do better when they have control over the elements of their environment.”

Crain’s Chicago Business

Video is a pain. Should I invest in it anyway? – 04/28/16
Article reports on the benefits of investing marketing dollars into video. Professor Tim Calkins offers advice on when to hire an agency and when to produce in house.

Harvard Business Review

The Strange Relationship Between Power and Loneliness – 04/27/16
Article by Professor Adam Waytz discusses his research findings that people in power are not as lonely as some think. To the contrary, attaining power can actually make people feel less isolated from others.

Huffington Post

New Research Shows ISIS Recruitment Driven by Cultural Isolation – 04/27/16
Article reports on Professor Efraim Benmelech’s research on how the Muslim populations most likely to join ISIS are not in the Middle East or Africa and rates of ISIS recruitment are highest in highly developed western countries. Research also reported in Boston Globe.

Harvard Business Review

More Universities Need to Teach Sales – 04/26/16
Article by Professor Daniel Weinfurter argues that more universities need to teach sales given its evolution towards research-based activity and its notably high career lifetime value.

Inc.

How to Start a Business: 7 Steps to Get Started Today – 04/26/16
Article provides seven recommended steps to start your own business. Professor Leigh Thompson suggests writing down ideas rather than merely brainstorming them, and Professor Loran Nordgren adds that early ideas have “disproportionate influence over the rest of the conversation.”