Kellogg in the News

Fortune

Our brainwaves can show whether a movie will hit or miss at the box office, neuroscientists say – 03/29/17
Article cites research by Professor Moran Cerf on how the way our brains behave when we watch movie trailers can help neuroscientists predict whether films will be box-office hits or duds. Shared experiences like going to the cinema can stimulate similar parts of the brain in audience members, said his study, so when we’re engrossed in a film, our brainwaves look alike.

Vox

If Trump sabotages Obamacare, rural America will suffer the most – 03/28/17
Craig Garthwaite shares insights on what might come next for healthcare marketplaces and the Americans who bought insurance on them.

Poets & Quants

Kellogg Does Its Own Bay Area Startup​ – 03/27/17
Article highlights Kellogg’s Winter quarter pilot offering in San Francisco for students interested in entrepreneurship, startups, early-stage companies, and venture capital. The pilot program offered students a chance to take three courses as well as an internship over a full 10-week quarter. Features perspective from Professor Linda Darragh, Adjunct Lecturer Mark Achler and Adjunct Lecturer Mike Xenakis.

Poets & Quants

The 40 Most Outstanding MBA Professors Under 40 – 03/26/17
Article discusses the 40 most outstanding MBA professors under 40, highlighting two Kellogg faculty members: Professor Loran Nordgren and Professor David Matsa.

Forbes

Trump Unlikely To Find Trade Grass Greener – 03/25/17
Article by Adjunct Professor Philip Levy explains how the President is likely to discover that fulfilling his trade promises is just as difficult as fulfilling his commitment to repeal and replace Obamacare on “Day One.”

The Huffington Post

It’s Time For A Single-Payer Healthcare System – 03/25/17
Article by Professor Philip Kotler explains that it is time to adopt the healthcare system that Canada and most other nations have: a single-payer healthcare system, which will be simpler, more efficient, involve less cost, and satisfy more consumers.

Chicago Tribune

Northwestern's new business school home promises valuable lessons​ – 03/24/17
Article by architecture critic Blair Kamin reviews Kellogg’s Global Hub, which is described as “…a carefully wrought, spatially complex design that promises to teach future executives valuable lessons about collaboration, boldness and flexibility.”

Crain's Chicago Business

How we can become an entrepreneurial mecca – 03/24/17
Article references Professor Daniel Aobdia’s research, which found evidence that U.S.-educated workers who stay in the country after graduation actually benefit the economy by taking jobs others don't want.

Inc.

How to Sell Your Business--and Keep It Too – 03/24/17
Article quotes Professor Alexander Chernev, who says that at some point established companies have to adopt some startup thinking. "It forces you to look at the world as a changing place,” he says.

Marketplace

Why Hiring a New CEO Can Be Really Difficult – 03/24/17
Audio clip features commentary from Professor Thomas Lys, who discusses why companies have trouble putting a succession plan in place for CEOs.

Poets & Quants

Adcoms’ Must-Reads For Incoming MBAs​ – 03/24/17
Article discusses the books that incoming MBA students should read prior to starting their MBA, quoting Assistant Dean of Admissions & Financial Aid Kate Smith on Clinical Professor Mohanbir Sawhney’s book “Fewer, Bigger, Bolder”.

Associated Press

Retirement dreams fizzle for some with 'Obamacare' repeal – 03/22/17
Article explains how the Republican proposal would allow insurers to charge older customers five times as much as younger ones, while cutting the size of tax credits for many, quoting Professor Craig Garthwaite on how the combination of those two factors is going to result in a meaningful increase in costs. Also covered in The Wall Street Journal, The Washington Post, Chicago Tribune, ABCNews.com, US News & World Report, Business Insider, and New York Times.

Fortune

Why You Should Make a Career Jump When Others Think It’s a Mistake – 03/22/17
Article by Dean Sally Blount explains why you need to think less about brand, status, and what others think you “should” do and instead focus on finding a job that aligns with the person you want to become.

Forbes

The German Art of the Deal – 03/18/17
Article by Adjunct Professor Philip Levy explains how even if one is inclined to be charitable in interpreting the President’s theories, there are layers of serious problems with the contention that trade surpluses are the result of great trade deals.

CNBC

Here's what the White House can do to dismantle Obamacare even if Congress doesn't go along – 03/17/17
Article explains what Tom Price, the chairman of House Budget Committee, can and can’t do to roll back regulations from Obamacare, quoting Professor Craig Garthwaite on the ACA requirement that every plan include 10 essential health benefits.

USA Today

Prescription drug costs are up; So are TV ads promoting them – 03/16/17
Article examines how advertising costs for prescription drugs are increasing, quoting Professor Amanda Starc on how “Drugmakers don’t care ‘whether it’s a rare, expensive drug or a popular cheap drug’…They’re looking at the marginal return on advertising. A small number of customers spending a lot or a big number spending a little.”

AMI Magazine

What Will the ACHA do to Medicaid? – 03/15/17
Professor Joel Shalowitz discusses the role of block grants in administering Medicaid.

Chicago Tonight (WTTW)

Republican Health Care Reform Bill Struggling – 03/15/17
Professor Amanda Starc discusses the repeal-and-replace effort on Chicago Tonight.

CLTV

CBO Report: 14 Million More People Uninsured by 2018 Under GOP Healthcare Plan – 03/14/17
Professor Craig Garthwaite discusses the CBO report for Politics Tonight on CLTV.

Forbes

The Non-Existent Trade Threat To U.S. Sovereignty – 03/14/17
Article by Adjunct Professor Philip Levy discusses how the Trump administration drew headlines in the media when it declared that a key tenet of its trade policy would be to defend U.S. sovereignty.