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<!--       ID: SB1011047986296213360.djm --><!--    LEVEL: normal =
--><!--     TYPE: Getting Going --><!-- DISPLAY-NAME: Getting Going =
--><!-- PUBLICATION: "The Wall Street Journal Interactive Edition" =
--><!--     DATE: 2002-01-15 00:01 --><!--     COPY: Dow Jones & =
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ng Options (in a guarded =
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width=3D720><BR><!-- not barrons nor WSJ.com --><FONT =
size=3D-1><B>January 15,=20
2002</B></FONT></CENTER>
<H2><FONT face=3DArial size=3D+0><SPAN class=3Darttype><U>Getting=20
Going</U></SPAN></FONT></H2><!-- article start -->
<H2 class=3DArtHed>Some Stock-Option Strategies<BR>Win a Guarded =
Endorsement</H2><!-- NOT SPLIT HEADER -->
<P><B>By J<FONT size=3D-1>ONATHAN</FONT> C<FONT size=3D-1>LEMENTS</FONT> =

</B><BR><FONT size=3D-1>Staff Reporter of </FONT><FONT =
size=3D-1>T</FONT><FONT=20
size=3D-2>HE</FONT><FONT size=3D-1> W</FONT><FONT =
size=3D-2>ALL</FONT><FONT size=3D-1>=20
S</FONT><FONT size=3D-2>TREET</FONT><FONT size=3D-1> J</FONT><FONT=20
size=3D-2>OURNAL</FONT><FONT size=3D-1></FONT><BR><B></B></P>
<P>Let's start with a concession: Maybe options aren't totally devoid of =

merit.</P>
<P>I don't like exchange-traded stock options. They are complicated. =
They are=20
often used for mindless speculation. And the odds are unattractive. For =
every=20
winner, there is a loser. In fact, after trading costs, investors =
collectively=20
end up out of pocket.</P>
<P>Still, I did manage to find two options strategies that almost pass =
muster.=20
Options come in two flavors: puts and calls. By buying a put, you =
acquire the=20
right to sell stock at a fixed price. Similarly, by purchasing a call, =
you=20
acquire the right to buy stock at a set price.</P>
<P>But these rights don't come cheap. You have to pay a premium to the =
sellers=20
of these options. Indeed, many folks sell puts and calls as a way of =
generating=20
extra investment income. But that strategy can backfire if the stock =
involved=20
has a big move.</P>
<P>Sellers of call options may miss out on big gains by the underlying =
shares,=20
while sellers of puts can be forced to pay a lofty price for a =
now-battered=20
stock.</P>
<P>Sound confusing? To get a better handle on what is involved, consider =
these=20
two strategies that may appeal to certain investors.</P>
<P><B>Easing out:</B> Suppose you have 1,000 shares of <B>Microsoft</B> =
that you=20
bought for a pittance. You know you ought to diversify, but you are =
reluctant to=20
sell because of the resulting tax bill.</P>
<P>Options could ease the pain of selling. The idea is to write call =
options=20
against your Microsoft position. Let's say you sold July calls, with a =
$75=20
strike price, somewhat above the current $68.47 share price. By writing =
the=20
calls, you agree to sell your Microsoft shares for $75 any time between =
now and=20
the options' expiration date. In return, you will receive $4,200 in =
option=20
premiums, which will help to offset the tax bill, should your stock get =
called=20
away.</P>
<P>"The problem is the downside," says Eric Seff, a financial planner in =

Mamaroneck, N.Y. What if your Microsoft shares plunge? Mr. Seff says the =
option=20
premiums you collected probably wouldn't compensate for your losses.</P>
<P>To guard against a big decline in Microsoft's shares, you could =
combine the=20
sale of call options with the purchase of Microsoft puts.</P>
<P>That would give you downside protection. But the premium you pay for =
the puts=20
will likely wipe out the income you earned by selling the calls.</P>
<P>What to do? Maybe you should forget the puts and instead sell calls =
with a=20
strike price very close to today's share price. For instance, you could =
sell=20
Microsoft calls with a strike price of $70, just above the current stock =
price.=20
That way, you will earn some extra income, while being almost certain =
that the=20
options you sold will be exercised and thus your Microsoft stock will =
get called=20
away.</P>
<P>Or maybe you should just dump the shares. "If you know you should get =
out of=20
the stock, then get out of the stock and forget the options," advises=20
Minneapolis financial planner Ross Levin. "The taxes may hurt. But =
that's the=20
price of good investment choices you made in the past."</P>
<P><B>Looking Down:</B> What if a bear market hits when you are retired? =
If you=20
are already a few years into retirement, you are probably in fine shape, =
thanks=20
to the cushion created by earlier investment gains. But if you have just =

retired, you could find yourself in deep trouble, as your portfolio is =
rapidly=20
depleted through a combination of tumbling stock prices and your own=20
withdrawals.</P>
<P>To protect yourself during the critical first few years of =
retirement, you=20
might buy put options, says Moshe Milevsky, a finance professor at York=20
University in Toronto and author of "The Probability of Fortune."</P>
<P>Suppose you bought puts on the Standard &amp; Poor's 500-stock index =
that=20
expire in December and that will limit your losses during the next year =
to 8%.=20
This insurance will currently cost you about 5% of your stock =
portfolio's=20
value.</P>
<P>Sound like a heap of change? To pay for this downside protection, you =
could=20
sell call options. But those calls will limit your potential gain. To =
earn=20
enough to pay for the puts, you would probably have to write calls that =
cap your=20
stock-market earnings during the next year at 8%.</P>
<P>That would be a big mistake if your first year of retirement turns =
out to be=20
a gangbuster year for stocks. "If you are worried about the upside, sell =
a call=20
at a higher strike price and finance part of the put out of your own =
pocket,"=20
Prof. Milevsky suggests.</P>
<P>Because these calls with a higher strike price won't generate as big =
a=20
premium, protecting against a one-year market decline of greater than 8% =
might=20
cost you 3% or 4% of your stock portfolio's value. For antsy investors, =
that=20
might be money well spent. But I would rather keep the cash and take my=20
chances.</P>
<P><B>Write to</B> Jonathan Clements at <A class=3Dexternal=20
href=3D"mailto:jonathan.clements@wsj.com">jonathan.clements@wsj.com</A><S=
UP>1</SUP></P><!-- article end -->
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