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Wal-Mart and Jet.com: The Marriage Won’t Be Easy, Forbes

Abstract

Argues that Walmart is buying capabilities, not customers, in its acquisition of Jet.com, which is never an easy task as it is difficult to retain the entrepreneurs who founded the startup.

Type

Article

Author(s)

Mohanbir Sawhney

Date Published

2016

Citations

Sawhney, Mohanbir. 2016. Wal-Mart and Jet.com: The Marriage Won’t Be Easy. Forbes.

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