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Research Details

The effect of attractiveness, dominance, and attriute differences on information acquisition in the multi-attribute binary choice, Organizational Behavior and Human Decision Processes

Type

Article

Author(s)

Ulf Bockenholt, Dietrich Albert, Michael Aschenbrenner, Franz Schmalhofer

Date Published

1991

Citations

Bockenholt, Ulf, Dietrich Albert, Michael Aschenbrenner, and Franz Schmalhofer. 1991. The effect of attractiveness, dominance, and attriute differences on information acquisition in the multi-attribute binary choice. Organizational Behavior and Human Decision Processes.: 258-281.

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