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The iPhone X Is the Beginning of the End for Apple, Fortune

Abstract

Argues that competition in smartphones is shifting from hardware-based differentiation to AI and software-based differentiation, where Apple is lagging Amazon and Google.

Type

Article

Author(s)

Mohanbir Sawhney

Date Published

2017

Citations

Sawhney, Mohanbir. 2017. The iPhone X Is the Beginning of the End for Apple. Fortune. November

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