Contact Information

Kellogg School of Management

Northwestern University

2001 Sheridan Road

Evanston, IL, 60208






Ayelet Israeli

Ph.D. Candidate in Marketing

Curriculum Vitae

Ph.D, Marketing, Kellogg School of Management, Northwestern University (Expected 2015)
M.Sc, Computer Science, The Hebrew University of Jerusalem, Israel
MBA, Finance and Marketing, The Herbrew University of Jerusalem, Israel
B.Sc, Computer Science, The Hebrew University of Jerusalem, Israel


Research Interests: Pricing, Channel Management, Online Marketing, Pricing and Return Policies

Publication (manuscript available upon request)

Ayelet Israeli, Eric T. Anderson, and Anne T. Coughlan, “Minimum Advertised Pricing: Patterns of Violation in Competitive Retail Markets,” Marketing Science, forthcoming

Papers Under Review and Work in Progress (manuscripts available upon request)

Meghan Busse, Ayelet Israeli, and Florian Zettelmeyer, “Repairing the Damage: The Effect of Price Expectations on Auto-Repair Price Quotes,” conditionally accepted at Journal of Marketing Research

"Channel Management and MAP: Evidence From a Natural Experiment," working paper

“Price Reaction and Competition in Durable Goods Markets: Evidence from Promotional MAP periods,” data collection completed

“Identifying Consumer Types from Online Search Behavior,” with Florian Zettelmeyer, data collection in progress

“Beyond Conversion Rate: The Value of an Online Lead,” with Meghan Busse and Florian Zettelmeyer, data collection in progress


Eric Anderson
Anne Coughlan
Florian Zettelmeyer
Michael Mazzeo
Jacob Goldenberg



Kellogg School of Management
2001 Sheridan Road
Evanston, IL 60208-2800