Executive Education |
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Marketing & Sales > Pricing Strategies and Tactics Pricing Strategies and Tactics |
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 © Nathan Mandell Academic Director Lakshman Krishnamurthi |
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Who Should Attend This program is designed for all managers responsible for making pricing decisions, as well as for engineering and finance executives. While not highly technical, the program requires the ability to work with quantitative information and spreadsheets. Many companies find it especially helpful to sponsor a team of participants to the program. Attending as a team produces a shared vocabulary and learning experience that encourages the application of new concepts and ideas to company issues. Special study groups, pricing and other arrangements are available to companies sponsoring teams of at least four participants. Please contact us to learn more. What Past Participants Say "The professors are experts and extremely enthusiastic with every topic. My expectation was to come away with three key tools, and I walked away with at least ten." "I would recommend this program to all managers and executives. Anyone dealing with pricing and value will benefit from this program!" "This program takes you away from your way of looking at pricing and opens many doors to broaden your horizon and force you to look at pricing differently." |
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