Marketing & Sales > Managing New Products and Services
Managing New Products and Services for Strategic Competitive Advantage
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May 23-26, 2010
$ 5,900 |
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October 24-27, 2010
$ 5,900 |
Product Week
Combines our Pricing Strategies and Tactics and Managing New Products and Services for Strategic Competitive Advantage programs into a six-day long executive series at a discounted total of $9500.
Apply to Product Week |
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Faculty
James Conley, Co-Academic Director; Clinical Professor of Technology Industry Management, Kellogg School of Management; Professor, Mechanical Engineering Department, McCormick School of Engineering and Applied Science
Thomas D. Kuczmarski, Co-Academic Director; Lexturer of Executive Education, Kellogg School of Management; President and Founder, Kuczmarski & Associates
Sunil Chopra, Interim Dean, Kellogg School of Management; IBM Distinguished Professor of Operations Management and Information Systems
Diane Dahl, Owner and President, Hartell Group, Inc.; expert in new services development
Dipak Jain, Former Dean of the Kellogg School of Management; Sandy & Morton Goldman Distinguished Professor of Entrepreneurial Studies; Professor of Marketing
Lakshman Krishnamurthi, A. Montgomery Ward Distinguished Professor of Marketing, Kellogg School of Management |
