Executive Education

Kellogg School of Management

Leadership & Strategy  >  Creating and Managing Strategic Alliances

Creating and Managing Strategic Alliances

Related Programs
  Competitive Strategy
  Implementing Organic Growth Strategies
  Merger Week: Creating Value Through Strategic Acquisitions and Alliances
 

Upcoming Sessions
Evanston Campus
  August 3-6, 2008
$ 5,300
Miami Campus
 

February 8-11, 2009
$5,500

   
Key Benefits
During this course, you will:
Analyze when to make, buy, or ally
Create and manage value-adding alliances
Avoid common pitfalls in alliance failures
Negotiate before, during, and after alliance agreements have been signed
Anticipate critical legal, financial, and operational issues in alliances
Manage complex, multiple alliance situations within organizations
 
"This program provided rigor and structure. The discussion and frameworks provided by the class allowed us to go forward with confidence to make our newest venture successful. What really distinguishes Kellogg's alliance program is that it links theory with practice."

CEO, WestFarm Foods
Academic Director Edward Zajac
© Nathan Mandell
Academic Director Edward Zajac
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Watch Video: Professor Edward Zajac

Grow your business more quickly and with lower cost and risk through the use of strategic alliances. In a world of resource constraints and intense battles for customers, firms are increasingly employing a variety of cooperative relationships to achieve their strategic objectives domestically and internationally. However, designing and maneuvering through alliances are very challenging activities.

In this program, taught by senior members of the Kellogg School of Management’s world-renowned faculty along with other leading experts, you are provided with state-of-the-art knowledge on creating and managing different forms of strategic alliances, such as joint ventures, licensing agreements, buyer-supplier partnerships, and consortia. You will also develop a better sense of the costs and benefits of strategic alliances and learn the specific conditions under which alliances are preferred to internal development, mergers and acquisitions, or outsourcing.

   View the program faculty

Program Content

The promises and pitfalls of alliances: evaluating risks and returns

Avoiding alliance failure factors: the keys to increasing the probability of successful alliances

The challenge of cooperation when coordinating large numbers of partners

Make, buy, or ally: when to use alliances as a business development vehicle

How to protect your company’s interests in alliances strategically and contractually

more


Format

Senior members of the Kellogg School of Management's world-renowned faculty teach this program along with other leading experts. Interactive learning is emphasized in class discussions as well as in evening small-group activities that employ simulation exercises and real-world case studies of strategic alliances.

Who Should Attend
Find out who should attend Creating and Managing Strategic Alliances, and what past participants have said about the course.

 

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