Please join us for breakfast on Thursday, January 21st to hear Professor Robert Wolcott discuss “A New Model for Innovation: Aligning Innovation and Corporate Strategy.”
Professor Robert Wolcott will present the Innovation Radar, a strategic tool for designing new businesses within an organization. More than just new technologies, innovation should be considered as a means by which we create and execute exceptional strategy. The discussion will explore how sustainable competitive advantage can come from designing differentiated businesses, not just new products or technologies.
Preceding Professor Wolcott's presentation, there will be a brief overview of the Kellogg School’s EMBA and Executive Education offerings.
This event is free of charge with advance registration. Bring your team, or invite your clients and prospects.
Thursday, January 21, 2010
7:30 - 9:30 am
7:30 am. ~ Continental Breakfast
8:00 am. ~ Professor Robert Wolcott
“A New Model for Innovation:
Aligning Innovation and Corporate Strategy”
The James L. Allen Center
2169 N. Campus Drive, Evanston IL 60208
Kellogg School of Management
Download Directions (.pdf)