Executive Lecture Series

Please join us for an evening of networking and learning on Tuesday, November 1st to hear Professor Daniel Diermeier discuss "Reputation Management."

Reputation is at the top of the agenda for many CEOs and senior executives. What used to be a "nice to have" is now increasingly considered a core asset that needs to be protected and actively managed. Reputational damage can hurt a company in many ways, as evidenced by the string of recent crises from Toyota to BP, Goldman Sachs, and Johnson & Johnson.
 
In this session, Professor Diermeier will introduce new approaches to reputation management that add rigor to a notoriously vague and undefined area. He will discuss strategies and processes, and the integration of reputation management with business practices.

Tuesday, November 1, 2011
5:30 - 7:30 pm

5:30 pm. ~ Networking Reception
6:00 pm. ~ Professor  Daniel Diermeier - "Reputation Management"

The James L. Allen Center
Kellogg School of Management
2169 Campus Drive, Evanston IL 60208 
Download Directions (.pdf)

This event is free of charge with advance registration. Bring your team, or invite your clients and prospects.