Doctoral-Faculty Research Collaborations

Some examples of published research co-authored by Kellogg faculty and doctoral students.

  • Calder, Bobby, Mathew Isaac and Edward Malthouse. 2016. How to Capture Consumer Experiences: A Context-Specific Approach to Measuring Engagement. Journal of Advertising Research. 56(1): 1-14.
  • DuBois, David, Derek D. Rucker and Adam D. Galinsky. 2016. Dynamics of Communicator and Audience Power: The Persuasiveness of Competence versus Warmth. Journal of Consumer Research. 43(1): 68-85.
  • Isaac, MathewAaron Brough and Kent Grayson. 2016. Is Top 10 Better Than Top 9? The Role of Expectations in Consumer Response to Imprecise Rank Claims. Journal of Marketing Research. 53: 338-353.
  • Isaac, Mathew and Kent Grayson. 2016. Beyond Skepticism: Can Accessing Persuasion Knowledge Bolster Credibility?. Journal of Consumer Research
  • Malthouse, Edward, Bobby Calder, Kim, Su Jung and Mark Vandenbosch. 2016. Evidence that user-generated content that produces engagement increases purchase behaviours. Journal of Marketing Management. 32(5-6): 427-444.
  • McShane, BlakeChaoqun ChenEric T. Anderson and Duncan Simester. 2016. Decision Stages and Asymmetries in Regular Retail Price Pass-through. Marketing Science. 35(4): 619-639.
  • Calder, Bobby, Isaac, Mathew S. and Edward C. Malthouse. 2015. How to Capture Consumer Experiences: A Context-Specific Approach To Measuring Engagement. Journal of Advertising Research. 55(5)
  • Chernev, Alexander and Sean Blair. 2015. Doing Well by Doing Good: The Benevolent Halo of Social Goodwill. Journal of Consumer Research. 41(April):  1412-1425.
  • DuBois, David, Derek D. Rucker and Adam D. Galinsky. 2015. Social Class, Power, and Selfishness: When and Why Upper and Lower Class Individuals Behave Unethically. Journal of Personality and Social Psychology. 108(3): 436-449.
  • Lisjak, Monika, Andrea Bonezzi, Soo Kim and Derek D. Rucker. 2015. Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation. Journal of Consumer Research.: 1186-1203.
  • Roux, CarolineKelly Goldsmith and Andrea Bonezzi. 2015. On the Psychology of Scarcity: When Reminders of Resource Scarcity Promote Selfish (and Generous) Behaviors. Journal of Consumer Research. 42(4): 615-631.
  • Soysal, Gonca and Lakshman Krishnamurthi. 2015. How Does Adoption of the Outlet Channel Impact Customers’ Spending in the Retail Stores: Conflict vs. Synergy. published online in Management Science
  • Wang, Rebecca Jen-Hui, Edward Malthouse, and Lakshman Krishnamurthi. 2015. On the Go: How Mobile Shopping Affects Customer Purchase Behavior. Journal of Retailing. 91(2): 217-234
  • Gopinath, Shyam , Jacquelyn Thomas and Lakshman Krishnamurthi. 2014. Investigating the Relationship Between the Content of Online Word of Mouth, Advertising and Brand Performance. Marketing Science. 33(2): 241-258.
  • Lisjak, Monika and Angela Y. Lee. 2014. The Bright Side of Depletion: Self Protective Impulse Takes Over when Danger Looms. Journal of Consumer Research. 41(1): 55-70.
  • Ma, Jingjing and Neal Roese. 2014. The maximizing mindset. Journal of Consumer Research. 41(1): 71-92. 
  • Rucker, Derek D.Miao Hu and Adam Galinsky. 2014. The Experience Versus The Expectations of Power: A Recipe for Altering the Effects of Power on Behavior. Journal of Consumer Research.: 381-396.
  • Blair, Sean and Neal Roese. 2013. Balancing the basket: The role of shopping basket composition in embarrassment. Journal of Consumer Research. 40(4): 676-691.
  • Ma, Jingjing and Neal Roese. 2013. The Countability Effect: Comparative versus Experiential Reactions to Reward Distributions. Journal of Consumer Research. 39(6): 1219-1233.
  • Ryan Hamilton and Alexander Chernev. 2013. Low Prices are Just the Beginning: Price Image in Retail Management. Journal of Marketing. 77(6): 1-20.
  • Brough, Aaron and Alexander Chernev. 2012. When Opposites Detract: Categorical Reasoning and Subtractive Valuations of Product Combinations. Journal of Consumer Research. 39: 399-414.
  • Gonca, Soysal and Lakshman Krishnamurthi. 2012. Demand Dynamics in the Seasonal Goods Industry: An Empirical Analysis. Marketing Science. 31(2): 293-316.
  • Bonezzi, Andrea, Brendl, C. Miguel and Matteo De Angelis. Stuck in the Middle: The Psychophysics of Goal Pursuit. Psychological Science. 22(5): 607–612.
  • Chernev, Alexander, Hamilton, Ryan and David Gal. 2011. Competing for Consumer Identity: Limits to Self-Expression and the Perils of Lifestyle Branding. Journal of Marketing. 75(3): 66-82.
  • Hamilton, Ryan and Alexander Chernev. 2010. The Impact of Product Line Extensions and Consumer Goals on the Formation of Price Image. Journal of Marketing Research. 47(1): 51-62.
  • Hong, Jiewen and Brian Sternthal. 2010. The Effects of Consumer Prior Knowledge and Processing Strategies on Judgments. Journal of Marketing Research. 47(2): 301-311.
  • Chernev, Alexander and Ryan Hamilton. 2009. Assortment Size and Option Attractiveness in Consumer Choice Among Retailers. Journal of Marketing Research. 46(3): 410-420.
  • Malaviya,Prashant and Brian Sternthal. 2009. Parity Product Features Can Enhance or Dilute Brand Evaluation: The Influence of Goal Orientation and Presentation Format. Journal of Consumer Research. 36(1): 112-121.
  • Sternthal, Brian and Andrea Bonezzi. 2009. Consumer decision making and aging: A commentary. Journal of Consumer Psychology. 19(1): 23-27.
  • Wan, Echo Wen, Hong, Jiewen and Brian Sternthal. The Effect of Regulatory Orientation and Decision Strategy on Brand Judgments. Journal of Consumer Research. 35(6): 1026-1038.
  • Wang, Jing and Bobby Calder. 2009. Media engagement and advertising: Transportation, matching, transference and intrusion. Journal of Consumer Psychology. 19(3): 546-555.
  • Humphreys, Ashlee and Kent Grayson. 2008. The Intersecting Roles of Consumer and Producer: A Critical Perspective on Co-production, Co-creation and Prosumption. Sociology Compass. 2(3): 963-980.
  • Nam, Myungwoo and Brian Sternthal. 2008. The Effects of a Different Category Context on Target Brand Evaluations. Journal of Consumer Research. 35(4): 668-679.
  • Wan, Echo Wen and Brian Sternthal. 2008. Regulating the Effects of Depletion Through Monitoring. Personality and Social Psychology Bulletin. 34(1): 32-46.
  • Grant, Susan Jung and Alice M. Tybout. 2008. The Effect of Temporal Frame on Information Considered in New Product Evaluation: The Role of Uncertainty. Journal of Consumer Research. 34(6): 897-913.
  • Hamilton, Ryan, Hong, Jiewen and Alexander Chernev. 2007. Perceptual Focus Effects in Choice. Journal of Consumer Research. 34(2): 187-199.
  • Gebhardt, Gary F., Carpenter, Gregory S. and John F. Sherry Jr..2006. Creating a Market Orientation: A Longitudinal, Multifirm, Grounded Analysis of Cultural Transformation. Journal of Marketing. 70(4): 37-55.
  • Roehm, Michelle L. and Alice M. Tybout. 2006. When Will a Brand Scandal Spill Over, and How Should Competitors Respond?. Journal of Marketing Research. 43(3): 366-373.
  • Wang, Jing and Bobby Calder. 2006. Media Transportation and Advertising. Journal of Consumer Research. 33(2): 151-162.
  • Grant, Susan Jung, Malaviya, Prashant and Brian Sternthal. 2004. The Influence of Negation on Product Evaluations. Journal of Consumer Research. 31(3): 583-591.
  • Roehm, Michelle L. and Brian Sternthal. 2001. The Moderating Effect of Knowledge and Resources on the Persuasive Impact of Analogies. Journal of Consumer Research. 28(2): 257-272.