Biotech & Healthcare Case Competition 2018

 Biotech Case Competition 2017 winners

Kellogg earned 1st place in the 2018 Biotech and Healthcare Case Competition. Participants include Varun Chodha, Aanchal Taneja, Akhilesh Barai, Hays Watkins and Binoy Edathiparambil

Kellogg, Michigan and Iowa Win 2018 Case Competition

Teams from the Kellogg School of Management and Michigan Ross School of Business took the top spots in the 2018 Kellogg Biotech and Healthcare Case Competition. A team from the Iowa Tippie College of Business at the University of Iowa finished third. Honorable Mention went to a team from the Haas School of Business at Berkeley.

The 15th annual event was held at Northwestern University on Saturday, January 20. Fourteen teams competed in the event. Judges were executives from Takeda, Eli Lilly, Johnson & Johnson, Baxter, AbbVie, Medline and the Shirley Ryan Ability Lab.

This year’s case focused on how a LASIK clinic in Salt Lake City, Utah should respond to discounting by competitors. The winning presentations were a mix of financial analysis, customer insight mapping and competitive strategy.

The weekend started with an informal reception on Friday evening. Saturday, teams presented and attended the Kellogg Business of Healthcare Conference. Saturday evening featured a case debrief, dinner and an award ceremony.

The winning team included Binoy Edathiparambil, Hays Watkins, Aanchal Taneja, Varun Chodha and Akhilesh Barai.

More than 50 teams from around the world applied to participate in the event. Schools represented this year were:


-Carey Business School, Johns Hopkins

-Haas School of Business, University of California Berkeley

-INSEAD (France and Singapore)

-Judge Business School, University of Cambridge (UK)

-Kellogg School of Management, Northwestern University

-Michigan Ross School of Business

-NYU Stern School of Business

-MIT Sloan School of Management

-Fuqua School of Business, Duke University

-Tippie College of Business at the University of Iowa

-Tuck School of Business at Dartmouth

-UCLA Anderson School of Management

-USC Marshall School of Business

Information on the 2019 event will be available in the summer.

In 2015, Poets & Quants named the Kellogg Biotech and Healthcare Case Competition one of the Top 20 Global Business School Case Competitions.

2016 Biotech & Healthcare Case Competition

January 24, 2016

2015 Biotech & Healthcare Case Competition

January 24, 2015

2014 Biotech & Healthcare Case Competition  

January 25, 2014

2013 Biotech & Healthcare Case Competition 

sponsored by AbbVie

January 26, 2013

2012 Biotech & Healthcare Case Competition

sponsored by AbbVie

January 21, 2012

The 11 student teams were tasked with implementing a point-of-care HIV diagnostic test for infants in Africa. They presented their recommendations Jan. 21 to five judges from contest sponsor Abbott Laboratories.

Prior Competition Winners