Beyond the Great Wall  May 18, 2011

"Let China sleep, for when she awakes, she will shake the world." – Napoleon Bonaparte

China's economic miracle over the past decades has astounded the world and no longer is it an emerging market, but one that has transpired to become a major player influencing global economic affairs. The 4th Kellogg Greater China Business Conference will address the challenges and opportunities that come from China's transition into a growth market with ambitions beyond its current borders and strengths.

Topics to be addressed include the international growth plans of China's domestic players, as well as how US-China economic relations will evolve as China becomes a more established player in international affairs. The conference will also discuss how local and international companies have worked to market products and services to the country's growing and more sophisticated consumer base in addition to the financing opportunities and how Chinese entities finance themselves.

The theme "China: Beyond the Great Wall" captures the emergence of China from its roots as a manufacturing base, to an innovator with global influence across industries with plans for developing outside its current boundaries.

May 18, 2011, Wednesday
kellogg school of
James L. Allen Center
Evanston, ILlinois