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Events Archive - March 2003
March
26, 2003
Sam Gilliland, CEO of Travelocity
KACNY
held an event in late March featuring Sam Gilliland, CEO of
Travelocity. The event was held at the Williams Club in New
York and began with a cocktail reception. Following the reception,
Mr. Gilliland, a true survivor of the dot com shake out and
a leader in the travel and leisure industry, presented his
perspective on leadership in the current business climate.
Attendees picked up a few career tips from a man who has risen
rapidly to the top in his industry. After the presentation,
we held a brief Q&A session. This event was sponsored
by KACNY and the Oxford Club of New York. Special thanks to
Daniel Schlein, president of the Oxford Alumni Association
of New York, for organizing this event along with Dan Williams
’99.
See the
photo gallery from
this event. |
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Alumni
discussing the Sam Gilliland event at the Williams Club, March
26, 2003. |
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March
20, 2003
"Buicks" - A New Play
KACNY
alumni gathered on a late March evening for a new production
of “Buicks” produced by the Underwood Theater
Company and held at the McGinn/Cazale Theater on Broadway
on New York’s Upper West Side. After the show, alumni
attendees gathered at The Evelyn Lounge nearby for a post-production
discussion on the performance over a few drinks. Special thanks
to Amy Becker ’96 for introducing KACNY to the Underwood
Theater company. |
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March
12, 2003
All Northwestern Happy Hour
Alumni
from the various schools of Northwestern University in the
New York area (KACNY, Medill Club of Greater New York, Northwestern
Club of New York and NUEA East) gathered on an evening in
mid-March at the Joshua Tree, a lounge on Restaurant Row in
New York’s theater district. Alumni from the various
Northwestern programs found that they had more in common than
simply their alma mater. As with many of our events, important
social and business connections were made, in addition to
rekindling old friendships from days in Evanston or Chicago. |
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March
4, 2003
"In Brands
We Trust?"
KACNY
teamed up with the Medill Club of New York in early March
to present this exciting discussion with branding professionals
on how brands have been impacted by our challenging environment
of global recession, the then-imminent war with Iraq, widespread
corporate accounting scandals, and eroding consumer confidence.
The panel explored recent changes in consumers' behavior and
their impressions of brands and also looked at the roles brands
have for the future. Panelists, listed below, discussed effective
brand strategies that impact product, price, and distribution;
integrated marketing communications that businesses might
consider; and ways to measure shareholder value and ROI in
branding initiatives. Panelists included: Frank Mulhern (professor
and chair of Integrated Marketing Communications program at
Medill), Stuart Elliott (advertising columnist for the New
York Times), Barry Hepburn (managing director of Brand Finance
USA), Andy Hopson (CEO of Publicis Dialog), and Thomas Troland
(director of development at Meredith Corporation). Over 100
Kellogg and Medill alumni attended this event hosted at Publicis
Dialog’s Herald Square headquarters. Special thanks
to Lan Wong of the Medill Club of Greater New York for helping
organize and plan this event with KACNY.
Medill
also has a full write-up of this event that can be found here.
See the
photo gallery for
this event. |
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A view of the
audience at the "In Brands We Trust" event, March
4. |
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