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| Director of Health Enterprise Management and Professor of Marketing & Strategy David Dranove. Photo © Chris Guillan |
MBA
Curriculum: The HEMA Program
The
Health Enterprise Management Major
The
Health Enterprise Management (HEMA) major meets the needs
of any management student who seeks to excel in either the
services or products side of the health industry. Many HEMA
courses are taught by some of the world’s leading scholars
in a wide range of academic fields. Other HEMA classes are
taught by practitioners who have reached the very top of their
professions. All HEMA offerings emphasize the importance of
translating fundamental management principles into state-of-the-art
tools for practitioners. HEMA graduates compete successfully
for jobs in provider, insurer and supplier organizations,
as well as in consulting, investment banking and other related
sectors of the economy.
The
HEMA major combines flexibility with depth. The cornerstone
of the HEMA major is the introductory core course, which
presents a body of common knowledge necessary to anyone
managing in the health sector. Students must take three
additional courses from a lengthy list, some of which emphasize
themes common to the services and products side, and some
of which are specific to each track. There are no prerequisites
for the major and students with no prior experience in the
health sector are invited to sample HEMA courses.
Special
Competency in Health Enterprise Excellence
Kellogg
offers students who are interested in the health sector
an opportunity to drill deeply into the field. Students
who wish to drill deeply into health enterprise management
may complete the Special Competency in Health Enterprise
Excellence Major (SCHEMA).
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