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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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I have a Kellogg MBA
A. Salman Amin A. Salman Amin ’85
Executive VP Global Sales and Marketing
PepsiCo

Kellogg Full-Time MBA Program