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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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I have a Kellogg MBA
Jennifer Steans Jennifer Steans '89
President
Financial Investment Corporation

Kellogg Full-Time MBA Program

Core Curriculum
A rigorous core curriculum provides the foundation for advanced, specialized work in academic majors and professional fields. The core curriculum for the Two-Year Program consists of 9 courses in fundamental areas, including accounting; management and organizations; marketing; finance; managerial economics; decision sciences; operations; and management and strategy.

In addition, during the Pre-Term orientation sequence of their second year, students are required to complete a half-credit course, Values & Crisis Decision Making, that encompasses much of the knowledge from the first-year core.

These core classes account for nine of the 24.5 minimum courses required for graduation:
Every moment you spend in the Kellogg classroom should challenge and engage you. Because we want you to get the most out of your Kellogg education, we encourage you to waive core courses comparable to classes you’ve taken before. In fact, approximately 50 percent of our students waive at least one course. If granted a waiver, a student replaces the waived course with a more advanced elective in the same area. 

Click here for information about the 1Y Program’s curriculum or here for more on the MMM Program’s curriculum.