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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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I have a Kellogg MBA
Jennifer Steans Jennifer Steans '89
President
Financial Investment Corporation

Kellogg Executive MBA Program

Candidates
Students at the Allen Center
Photo © Nathan Mandell

The Kellogg School has designed its program for high-level executives with substantial experience in management. The typical class has representatives from firms of various sizes — from Fortune 500 companies to small businesses — as well as from public and nonprofit organizations.

In addition to academic promise, the admissions committee considers these factors:

  • What are the candidate’s personal and professional experiences that will contribute to the diversity of the classroom?
  • Does the candidate have a position of executive responsibility that will make the program a stepping-stone in his or her career?
  • Does the candidate’s organizational sponsor believe that he or she has outstanding promise and potential within the organization?
  • Are the candidate and the sponsoring organization committed to the two-year responsibility for attending classes and preparing assignments?
The admissions committee seeks to assemble cohorts of professional peers with diverse backgrounds and skills.