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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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I have a Kellogg MBA
A. Salman Amin A. Salman Amin ’85
Executive VP Global Sales and Marketing
PepsiCo

Kellogg Executive MBA Program

Study Groups
In keeping with the Kellogg School’s emphasis on teamwork, study groups are an essential part of the Executive MBA experience. Many class projects are assigned to these cross-functional teams rather than to individual students. When forming study groups, program administrators work hard to include students with diverse experience and talents and to create opportunities for peer tutoring.  Students meet with their groups while on campus.