Kellogg INSIGHT
Kellogg faculty bring their latest research emphasizing key findings.In this issue:
Name-Letter Branding Miguel Brendl
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Kellogg Executive MBA Program
Core Courses
Analytical Approach to Uncertainty introduces elementary probability theory as a tool for modeling uncertainty in business, with illustrations from decision theory and statistics.
Capstone Course brings together disciplines students have encountered in the Kellogg Executive MBA Program. Students develop an integrated understanding of business planning and strategy, using a computer-based management simulation (Capstone®Business Simulation) to plan and test strategies in a competitive environment.
Ethics and Leadership examines the anatomy of leadership in modern organizations, highlighting the ethical challenges facing corporate leaders in the rapidly changing business environment.
Financial Reporting Systems introduces generally accepted accounting principles and concepts and trains students to analyze financial statements.
Foundations of Strategy (.5 credit) explores economic principles essential for the formulation and evaluation of strategy. Topics include industry analysis, strategic positioning and the boundaries of the firm.
Leadership and Organizations focuses on the efficient use of information and resources for making decisions in organizations. Topics include getting the best from teams and creating principled workplaces.
Managerial Economics explores the nature and determinants (including market forces) of decisions about profit-maximizing production and pricing.
Managerial Finance I introduces the basic techniques of finance. Topics include discounting techniques and applications; evaluation of capital expenditures; and estimating cost of capital and bond and stock valuation.
Managerial Finance II analyzes corporate financial decisions. Topics include market efficiency, capital structure, dividend and stock repurchase policy, and firms’ use of options and convertible securities.
Marketing Management addresses the importance of companies being market-driven and customer-focused and presents current theories and practices of marketing management.
Operations Management examines the basic principles of managing the production and distribution of goods and services. The course approaches operations as a managerial integration function and provides frameworks and tools to target and implement improvements in business processes.
Statistical Decision Analysis explores the use of sample data for estimating,predicting, forecasting and making business decisions.
Capstone Course brings together disciplines students have encountered in the Kellogg Executive MBA Program. Students develop an integrated understanding of business planning and strategy, using a computer-based management simulation (Capstone®Business Simulation) to plan and test strategies in a competitive environment.
Ethics and Leadership examines the anatomy of leadership in modern organizations, highlighting the ethical challenges facing corporate leaders in the rapidly changing business environment.
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| Photo © Nathan Mandell |
Foundations of Strategy (.5 credit) explores economic principles essential for the formulation and evaluation of strategy. Topics include industry analysis, strategic positioning and the boundaries of the firm.
Leadership and Organizations focuses on the efficient use of information and resources for making decisions in organizations. Topics include getting the best from teams and creating principled workplaces.
Managerial Economics explores the nature and determinants (including market forces) of decisions about profit-maximizing production and pricing.
Managerial Finance I introduces the basic techniques of finance. Topics include discounting techniques and applications; evaluation of capital expenditures; and estimating cost of capital and bond and stock valuation.
Managerial Finance II analyzes corporate financial decisions. Topics include market efficiency, capital structure, dividend and stock repurchase policy, and firms’ use of options and convertible securities.
Marketing Management addresses the importance of companies being market-driven and customer-focused and presents current theories and practices of marketing management.
Operations Management examines the basic principles of managing the production and distribution of goods and services. The course approaches operations as a managerial integration function and provides frameworks and tools to target and implement improvements in business processes.
Statistical Decision Analysis explores the use of sample data for estimating,predicting, forecasting and making business decisions.
