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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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I have a Kellogg MBA
Apoma Alejandro Poma '05
Managing Director
Grupo Poma

Kellogg Executive MBA Program

Evaluation Process
When making its decisions, the EMBA admissions committee considers numerous factors including work experience, academic history, recommendations, company sponsorship, personal interview and the body of the application itself. Most important, however, is work experience, including a candidate’s work history and current role and responsibilities in his or her organization. All candidates should have a minimum of eight to 10 years of work experience.