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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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Case Detail

Case Summary

Star Machining Services, Inc.

Case Number: 5-307-500, Year Published: 2007

HBS Number: KEL372

Authors: John Ward

Key Concepts

Family Business, Ownership, Succession

Abstract

Six siblings with equal ownership conflict with each other depending on their roles as owners and/or owner managers. In this case, students will learn to clarify roles of ownership in terms of active/inactive in the business.

Number of Pages: 10

Extended Case Information

Teaching Areas: Family Business

Geographic: United States

Industry: Manufacturing

Organization Name: Star Machining Services

Organization Size: Small

Decision Maker Gender: Male/Female

Year of Case: 2006

Ordering Information

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