Kellogg INSIGHT
Kellogg faculty bring their latest research emphasizing key findings.In this issue:
Name-Letter Branding Miguel Brendl
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Case Detail
Case Summary
Keddeg Company: Succession to the Next Generation of Small Business
Case Number: 5-107-012, Year Published: 2007
HBS Number: KEL369
Authors: John Ward; Carol Adler Zsolnay
Key Concepts
Family Business, Succession
Abstract
An entrepreneurial couple—who has run a business that enabled them to raise and educate five children—are considering options for financing retirement that allow for two of their offspring to buy and run the business.
Students will evaluate whether or not, and how, to keep a business founded and run by first-generation entrepreneurs as a family business into the second generation run by siblings.
Number of Pages: 8
Extended Case Information
Teaching Areas: Family Business
Geographic: United States
Industry: Aeronautical after-market parts manufacturing
Organization Name: Keddeg Company
Organization Size: Small
Decision Maker Position: President and Owner
Decision Maker Gender: Male
Year of Case: 2006
Ordering Information
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