Kellogg INSIGHT
Kellogg faculty bring their latest research emphasizing key findings.In this issue:
Name-Letter Branding Miguel Brendl
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Case Detail
Case Summary
Succession and Continuity for Johnson Family Enterprises (A)
Case Number: 5-104-013(A), Year Published: 2004
HBS Number: KEL122
Authors: John Ward; Carol Adler Zsolnay
Key Concepts
Family Business, Governance, Succession Planning, Continuity in Transition, Leadership Structure, Change Management
Abstract
Case A shows the options that exist for a successful transition of leadership from one generation to the next, based on a family's and company's unique history, structures and players. Case B shows successful leadership as a fluid, interactive process matching individual desires and potential with strategic business goals and opportunities.