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Alicia Loffler
Alicia Loffler

BIOTECHNOLOGY; HEALTH ENTERPRISE MANAGEMENT
Director and Clincal Professor of Biotechnology

Print Overview
Professor Alicia Löffler is globally recognized as a leader in biotechnology education and life science entrepreneurship. She consults widely with start-ups in the US, Asia and Europe. Dr. Löffler is the Director of the Kellogg Center for Biotechnology Management. The center is an educational and research organization focused on management of the biotechnology, pharmaceutical and medical device sector. Dr Löffler launched the center in 2001 and is responsible for the center’s strategies and operations. Previous to this position, she directed the University-wide Northwestern University Center for Biotechnology (sciences, engineering and Medical School). Dr. Löffler created the Center's educational programs including the Master’s Program in Biotechnology, the Summer Biotechnology Institute, and career development programs.

Dr. Löffler served as advisor of: Baird Venture Partners; founding Board Member of the Biotechnology Institute, Washington DC; Biopharmaceutical Center at the WHU in Koblenz, Germany and multiple biotechnology companies. She consulted extensively on technology assessment issues for major pharmaceutical companies and Universities in the US. She also served at as the Board Member and Past-Chair, Council for Biotechnology Centers (BIO), and Board Member, Emerging Companies, Biotechnology Industry Organization and the Governor’s Edgar Council for Biotechnology. She was recently named one of the Tech 100 stars by Crain’s Chicago Business and received the “Women in Black” I-Street award. She is completing her second book, Rethinking the Biotechnology Model. Dr. Löffler received her BS from the University of Minnesota, Ph.D from the University of Massachusetts and post-doctoral in biochemical engineering from Caltech.

Areas of Expertise
Industry Trends (Biotechnology)
Technology Assessments (Biotechnology)
Innovation
Strategic Assessment
  • Recent Media Coverage

    Medill Reports: Medical experts say U.S. innovation needs a nudge - 4/16/2009

    Crain's Chicago Business: Medical startups — for credit - 9/3/2007

    See all Kellogg in the Media
Print Vita
Education
PhD, 1985, University of Massachusetts
MS, 1982, University of Massachusetts
BS, 1981, University of Minnesota

 
Print Research
Research Interests
Biotechnology value chains and models, innovation, technology assessment and valuations, substitution metrics, industry evolution

Articles
Loffler, Alicia. 2002. Biotechnology Implications for the Pharmaceutical Industry. International Journal of Medical Marketing. 2(4): 345-348.
Arnold, Katie, Anthony Coia, Alicia Loffler, Scott Minick, Scott Saywell. 2002. Value Drivers in Licensing Deals. Nature Biotechnology. 20(11): 1085-1089.
Other
Stern, ScottAlicia Loffler and Raine Hermans. "The Globalization of Biotechnology: Science-Driven Clusters in a Flat World." National Academies STEP Project on Globalization.
Loffler, Alicia and Scott Stern. "Transformation of the Biomedical Industry.".
Loffler, Alicia and Scott Stern. "The Biotechnology Industry: A Framework for the Evaluation of Occupational Categories and Industry Structure.".
Loffler, Alicia and Scott Stern. "The Biotechnology Industry: A Framework for the Evaluation of Occupational Categories and Industry Structure.".
Books
Loffler, Alicia. 2005. Kellogg on Biotechnology. Evanston, IL: Northwestern University Press.
Cases
Loffler, Alicia. 2006. Gilead and the AIDS crisis (case)..
Loffler, Alicia, Marcus Solf and Edward Zajac. 2004. Bayer & Millennium Pharmaceuticals. Case 5-104-014 (KEL068).
Loffler, Alicia and Geetha P Krishnan. 2004. Enbrel: The Sting of Success. Case 5-104-015 (KEL069).
Loffler, Alicia and Liisa Bayko. 2004. Survivor Scios: Reality Biotech. Case 5-104-016 (KEL070).

 
Print Teaching
Teaching Interests
Biotechnology value chains and models, innovation, technology assessment and valuations, substitution metrics, and industry evolution
Full-Time / Part-Time MBA
Introduction to the Principles and Management of Health Industry Systems (formerly HIMT-440-0) (HEMA-440-0)

This course counts toward the following majors: Health Enterprise Management, Health Industry Management

Although this course is intended primarily for first-year students majoring in health industry management, all students with an interest in this sector are encouraged to enroll. It is particularly useful for students interested in pharmaceuticals, biotechnology and medical devices, who need to understand not only how their sector fits into the industry but also how their customers are paid and how they use their products. The course introduces students to the key issues confronting the major participants in the U.S. health system (suppliers, providers and payers). Topics covered include a framework for evaluating healthcare systems, understanding the demand for healthcare products and services, technology assessment, managed care systems, cost/quality issues and payment mechanisms.

Biotech Business Practicum (formerly BIOT-913-0) (HEMA-913-0)

This course counts toward the following majors: Biotechnology Management, Health Enterprise Management

Biotechnology demands depth of knowledge and hands-on experience from its managers. Biotech Business Practicum gives you an opportunity to apply the theoretical concepts you learned in class with the real, practical needs of the biotechnology firm. Students, individually or as part of a team, work on a project for a biotech, pharmaceutical, medical device or venture capital concern under the mentorship of a Kellogg faculty member and an industrial mentor.

Medical Innovation I (HEMA-915-0)

This course counts toward the following majors: Biotechnology Management, Health Enterprise Management,

Medical Innovation is a two-quarter sequence focused on the creation of innovations for the health industry. Students, guided by faculty and physicians from Kellogg and the Northwestern law, medical and engineering schools work in teams to develop medical products. Students experience the entire innovation life cycle from ideation to prototyping, legal protection, market sizing and business plan development. At the end of the course, the teams present their business plans to a panel of venture capitalists with the goal of securing funding and possible formation of a start-up. Key deliverables in this class include: “elevator pitch” to request prototype/pilot funding, prototype development, provisional patent application, FDA 510/K application and business plan presentation to venture capitalists. To enroll in this course, permission from the instructor is required before registration. Students must take both the fall (I) and winter (II) quarter courses, in sequence, and will earn 2.0 credits after successfully completing both courses.

Medical Innovation II: Developing Biomedical Products from Patient to Market (formerly BIOT-916-0) (HEMA-916-0)

This course counts toward the following majors: Biotechnology Management, Health Enterprise Management

Medical Innovation is a two-quarter sequence focused on the creation of innovations for the health industry. Students, guided by faculty and physicians from Kellogg and the Northwestern law, medical and engineering schools work in teams to develop medical products. Students experience the entire innovation life cycle from ideation to prototyping, legal protection, market sizing and business plan development. At the end of the course, the teams present their business plans to a panel of venture capitalists with the goal of securing funding and possible formation of a start-up. Key deliverables in this class include: “elevator pitch” to request prototype/pilot funding, prototype development, provisional patent application, FDA 510/K application and business plan presentation to venture capitalists. To enroll in this course, permission from the instructor is required before registration. Students must take both the fall and winter quarter courses, in sequence, and will earn 2.0 credits after successfully completing both courses.

Executive MBA
Business of BioTech (HEMAX-450-0)
This course focuses on the process of bringing life science innovations to the market. We start with an overview of the life science industry’s environment including dynamics, drivers, context for innovation, and value propositions. We will then explore how to best capture value from innovation by analyzing different industry cases. Finally we will work on developing a business case from a life science innovation.