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Bruce Judd
Bruce Judd

MANAGERIAL ECONOMICS & DECISION SCIENCES
Lecturer of Managerial Economics and Decision Sciences

Print Overview
Bruce Judd, a Lecturer in the Managerial Economics and Decision Sciences Department, has been an educator and management consultant since 1971. He is a partner in Strategic Decisions Group, a strategy consulting firm known for its expertise in strategic decision-making, risk management, and value-based leadership.

As a management consultant, Dr. Judd has served dozens of clients in the public and private sectors. Typical corporate assignments range from developing new business strategies to transforming the decision-making culture of several Fortune 50 companies. In the public sector he specializes in high risk decision-making, such as determining foreign compliance with arms-control treaties or evaluating the effectiveness of security systems to prevent theft of nuclear weapons and materials.

He is Managing Director of SDG’s Executive Education practice, which helps SDG’s clients to build internal capabilities to support strategic decision-making. He develops and delivers courses in the “hard science” of decision-making such as decision analysis, portfolio management and spreadsheet modeling. He does this also on the “softer” side of decision consulting, with courses on team leadership, advanced facilitation, and decision leadership. He also develops and delivers courses for the Stanford Center for Professional Development’s certificate program in Strategic Decision and Risk Management.
Print Vita
 
Print Research
Other
Judd, Bruce. "Integrated Test Evaluation Decision Framework for the Yucca Mountain Project." Proceedings of the International High-level Waste Management Meeting, May.
Judd, Bruce. "A Decision Framework for Verifying Compliance with Test-Limitation Treaties." Energy & Technology Review, March.
Judd, Bruce. "Analyzing R&D Options for the Greenhouse Effect." Proceedings of the Annual Meeting of the Air Pollution Control Association, 78th annual meeting, June 16-21.
Judd, Bruce. "A Framework for Analyzing Safeguards Alarms and Response Decisions." Institute of Nuclear Materials Management, 23rd Annual Meeting, July.
Judd, Bruce. "A Systematic Approach to Nuclear Safeguards Decision-Making." Management Science, March.
Judd, Bruce. "Decision Analysis of Atmospheric Fluidized-Bed Combustion Commercialization Strategies." Proceedings of the 9th Energy Technology Conference, March.
Judd, Bruce. "Decision Analysis of Auto Emission Control." Socioeconomic Planning Sciences.
Judd, Bruce. "Decision Analysis of Energy Alternatives.".

 
Print Teaching
Full-Time / Part-Time MBA
Decision Analysis (DECS-450-0)

This course counts toward the following majors: Analytical Consulting, Decision Sciences.

This course presents a normative approach to making decisions in one's personal and professional life. The first half of the course introduces the fundamentals of decision analysis: probabilistic modeling, preference modeling, the five rules of actional thought, decision tree construction and rollback, and the value of imperfect and perfect information. The second half of the course stresses how decision analysis is used in real-world practice. Topics include sensitivity analyses, influence diagrams, stochastic dominance, probabilistic encoding and tornado diagrams. A major component of the course is a group project in which students use the tools presented in the course to address a real-world decision problem of their own choosing.