Kellogg INSIGHT
Kellogg faculty bring their latest research emphasizing key findings.In this issue:
Name-Letter Branding Miguel Brendl
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Operations Management
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Managing Business Process Flows 2nd Edition by Ravi Anupindi (Editor), Sunil Chopra, Sudhaka Deshmukh, Sudhakar D. Deshmukh, Jan Van Mieghem, Eitan Zemel |
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Supply Chain Management: Strategy, Planning and Operations by Sunil Chopra, Peter Meindl |
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Operations Strategy: Practices and Principles |


