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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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Finance

Asset Pricing and Portfolio Performance

Asset Pricing And Portfolio Performance Models, Strategy and Performance Metrics

by Robert A. Korajczyk

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Derivatives Markets

Derivatives Markets (2nd Edition)

by Robert L. McDonald

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Creating Shareholder Value by Alfred Rappaport Creating Shareholder Value: A Guide for Managers and Investors

by Alfred Rappaport (Professor Emeritus)

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Expectations Investing by Alfred Rappaport, Michael J. Mauboussin, and Peter L. Bernstein Expectations Investing: Reading Stock Prices for Better Returns

by Alfred Rappaport (Professor Emeritus), Michael J. Mauboussin, Peter L. Bernstein (Foreword)

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The Entrepreneur's Guide to Finance & Business: Wealth Creation Techniques for Growing a Business by Steven Rogers The Entrepreneur's Guide to Finance & Business: Wealth Creation Techniques for Growing a Business

by Steven Rogers

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Asset Pricing Theory by Costis Skiadas Asset Pricing Theory

by Costis Skiadas

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