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Kellogg Insight: Miguel Brendl on Names and Influence

Kellogg INSIGHT

Kellogg faculty bring their latest research emphasizing key findings.

In this issue:
Name-Letter Branding Miguel Brendl

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Health Enterprise Management HEMA
Offered by the Health Enterprise Management Program

Students must complete either the Health Industry track or the Medical Products track. To do so, they are required to take the foundations course and three additional courses that count towards their chosen track. Of the three additional courses, at least one must be specific to the chosen track.

The foundations courses is:
    HEMA-440 Introduction to Health Enterprise Management*
      *Students may waive HEMA-440 upon approval of instructor. Students who waive HEMA-440 must still take four courses within a track.
 

Courses that count towards both the Health Industry and Biotech and Medical Products tracks:

HEMA-499 Independent Study
    MGMT-444 Healthcare Economics
    INTL-442 International Health Industry Management
    MORS-454A / HEMA-452B Advanced Strategic Management in Healthcare
 
Courses specific to the Health Industry track:
HEMA-441 Health Policy
    HEMA-451 Legal Issues in Healthcare
HEMA-499 Independent Study
    HEMA-512 Health Industry Management Practicum
    ACCT-432 Info Technology in Healthcare Management
    ACCT-479 Financial Assessment of Healthcare Entities
INTL-473 Global Initiatives in Management (Global Health Trip Section)
    MGMT-469 Empirical Methods in Strategy
 
Courses specific to the Biotech and Medical Products track:
HEMA-453 Managerial Challenges in Pharma, Biotech and Device
HEMA-499 Independent Study
    HEMA-913 Biotech and Medical Products Practicum
HEMA-914 Biomedical Marketing
    HEMA-915 Medical Innovations I
    HEMA-916 Medical Innovations II
    FINC-932 Case Studies in Venture Investment
INTL-473 Global Initiatives in Management (Global Health Trip Section)
MGMT-463 Management of Technology*
*Only Prof. Scott Stern’s sections count towards the major.
    TECH-441 Intellectual Capital Management
  
Special Competency in Health Enterprise Excellence

Kellogg offers students interested in the health sector an opportunity to study deeper into the field. Students who wish to do so may complete the Special Competency in Health Enterprise Excellence Major (SCHEMA).

SCHEMA majors must complete the either the Health Industry or Biotech and Medical Products track, plus two additional courses from either track. Students may mix and match the additional courses required to complete the SCHEMA major.

Last edited November 9, 2009. For any questions regarding this page, please email kellogg-registrar@kellogg.northwestern.edu

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Information for Full-Time MBA students in the class of 2009 and Part-Time MBA students who were enrolled prior to fall 2008

Only Full-Time MBA students in the class of 2009 and Part-Time MBA students who were enrolled prior to fall 2008 are eligible to major in Biotechnology Management BIOT and Health Industry Management HIMT.

All students who declare the Health Enterprise Management (HEMA) major must meet the requirements for that major.

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