Eric Mason
Eric Matson on Management Organizations
Courses:
Recently,
Eric Matson (MBA 1999, now at McKinsey) updated his reflections
on what courses at the Kellogg School were particularly useful
for learning how to manage people and navigate successfully
in organizations. At the time of his graduation, Eric did
not want to leave Kellogg without sharing his reflections
with future Kellogg students on what courses he found especially
important for developing his managerial skills. Here are his
words as they were initially published in the Kellogg alumni
magazine:
Ask the nearest business school graduate
a simple question: If you could return to school, which
subjects would you
study most? The answer inevitably includes management and
organizations. Why? Because "people" issues are
becoming critical in today's economy and continue to confound
seasoned executives long after they've mastered more quantitative
subjects such as accounting and statistics.
Unfortunately, many Kellogg students don't realize this.
They rush off to major in Finance and Marketing, often
leaving some Management and Organizations and Human Resources
courses under-attended. I'm going to do future students
a favor by nominating three 'touchy-feely' classes as new
Kellogg core courses.
The first is “Managing People for Competitive Advantage” (MORS
441). Why study such an unglamorous subject? As human capital
replaces financial capital as the most critical resource
in the economy, companies must start attending to their
people functions as rigorously as the other parts of their
business. This means that in addition to functional strategies
for marketing, operations and finance, companies need a
people strategy.
What is a people strategy? Consider Idealab (www.idealab.com),
a Pasadena, Calif.-based think tank that has started more
than 20 Web-based businesses. Founder Bill Gross realized
that for new Web sites, talent is more important than money.
Instead of providing millions of dollars to its start-ups,
Idealab provides them with the ideas and people to get
moving fast. For example, Idealab designer Tom Hughes,
who created the Macintosh logo, designs logos for each
new Idealab Web site. By sharing Hughes and other resources,
Idealab allows its Web businesses to develop at a much
faster rate than if they were on their own. By studying
how to deal with people issues such as this, Kellogg students
would be able to develop their management skills much more
quickly as well.
A second critical course is "Leading and Managing
Teams” (MORS 460), offered by the Management and
Organizations Department. We've reached the point where
six people at Sony PlayStation can create a product that
generates as much as $200 million in revenue. As Fast Company
founding editor Bill Taylor noted in a recent talk for
Kellogg's Organizational Effectiveness Club, the Sony example
shows it’s no longer preferable for a company to
have a huge staff. With a large staff, managers must worry
about hiring, firing, promoting, mentoring and all the
other responsibilities of managing a lot of employees.
Managers can get a lot more done as the leader of a small,
flexible team.
Unfortunately, many people are promoted directly from
technical positions to team leader without the
slightest idea of
how to manage a team. As a result, they may do everything
themselves instead of delegating work, managing too much
content and not enough process. They may struggle with
leadership style, bouncing from being too authoritarian
to too consensus-oriented. They may view the team as
a single unit instead of a collection of individuals.
Teaching
Kellogg students these ideas up front could save them
from a lot of pain later.
And finally, we must prepare students for the incredible
rate of change in the economy. Companies are dealing
with this in different ways: Levi Strauss and Motorola
reorganized
to become more customer-focused. IBM allowed a grass-roots "get
connected" team to lead it into the age of the Internet.
Harley-Davidson is trying to double production without
losing its mix of individuality and participation. They
all have one thing in common: change. Students should prepare
for it by taking "Leading the Strategic Change Process," also
from the Management & Organizations Department (MORS
452).
Five years
later, Eric is a Practice Manager in McKinsey’s Knowledge
Services group. He has written about his work on knowledge
management in the American Management Association’s
journal, Organizational Dynamics (Winter 2002 Issue
and August 2003 Issue). When we invited Eric to reflect on
and expand his recommendations for MORS classes has added
three more as important for a practicing manager and future
consultant to organizations. These are: MORS 453 (Power in
Organizations), MORS 451 (Designing Organizational Systems,
and MORS 455 (Strategy Implementation).
Updating
his reflections on the value of learning about the issues
Management & Organizations
classes focus on the most, Eric adds:
Four
years after graduating, I'm even more convinced that MORS
courses are critical to professional success. In my recent
efforts to develop new client offerings at a consulting
firm, I've found the key to be understanding the underlying
social dynamics and networks within both my own firm and
within clients--the best ideas go nowhere without the right
support. Some say this is more of an inborn art than a teachable
science, but that's precisely where they're wrong: new techniques
like social network analysis bring rigor to what was previously
a mysterious skill.